Responsibilities

• Develop creative content ideas for RinkUp’s social media platforms
• Create, edit, and publish content across Instagram, TikTok, and X
• Help plan and maintain a consistent social media content calendar
• Write captions and develop engaging social media campaigns
• Identify relevant trends, sounds, formats, and content opportunities
• Engage with skaters, coaches, clubs, creators, and other members of the figure skating community
• Help grow and manage the RinkUp communities on Reddit and Discord
• Respond to comments, community posts, and relevant conversations in a professional and authentic way
• Brainstorm strategies to increase awareness, engagement, and downloads of RinkUp
• Track content performance and use the results to improve future posts

Requirements

• Is currently a college student
• Is creative and regularly uses platforms such as Instagram, TikTok, X, Reddit, and Discord
• Understands social media trends and what makes content engaging
• Has strong written communication skills
• Is comfortable independently developing and executing content ideas
• Is organized, reliable, and able to meet deadlines
• Is interested in sports, startups, technology, marketing, or community building
• Is excited about helping grow a new brand from an early stage
• Experience with figure skating, video editing, graphic design, content creation, or social media management is preferred but not required