Social Media Manager

MGM Resorts International

Social Media Manager - MGM Springfield

Springfield, MO (On-site)

$58K/yr – $77K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own social presence for multiple MGM Resorts brand verticals, balancing brand voice with guest sentiment, while driving data led campaigns tied to KPIs and events.

Social Reputation & Channel Management: Own the online voice and reputation across brand-specific platforms and review sites.
Campaign & Creative Alignment: Build data driven social campaigns that hit brand KPIs and align with guidelines across verticals.
Performance Collaboration: Track campaign and reputation metrics and weave social into events and activations with marketing partners.

Job Description

Manage the social media presence and reputation of MGM Resorts Food & Beverage, Nightlife and Day life brands across social platforms and review sites in line with business goals and guest service objectives.
Lead a group of social media strategies to maintain an engaging online reputation that reflects each brand’s voice, tone, personality and market position.
Develop data led creatives that align with brand KPIs, media objectives, and brand guidelines across key business verticals.
Track and report campaign and reputation performance to key stakeholders across all social platforms.
Partner with marketing stakeholders to ensure social is represented in major initiatives, events and activations.

Bachelor's Degree or equivalent experience in Marketing, Business Management or a related field
3+ years of prior relevant experience in Marketing with emphasis on digital/social media, planning and executing social media campaigns
Previous experience managing and working in a social command center with one of the popular SaaS systems (Percolate, Sprinklr, Spreadfast, Salesforce, etc)
This section captures constraints like flexible schedule or preferred settings not as mandatory unless stated, otherwise explicit in text

Flexible schedule to work outside of regular schedule preferred
Previous experience working in a similar resort setting preferred

Healthcare, financial and time off benefits
Wellness incentive programs to help you stay healthy physically and mentally
Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more.
Free meals in our employee dining room
Free parking on and off shift
Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

MGM Resorts International

3.6 Glassdoor

The resorts and casinos of MGM Resorts International™ are some of the most famous in the world. Our 28 destinations are renowned for their winning combination of quality entertainment, luxurious facilities, and exceptional customer service. We are actively expanding our presence globally, with potential developments in a number of domestic and international markets. At MGM Resorts International, we are all striving together to deliver an enticing blend of entertainment to every corner of the world. Many of our resorts are located in Las Vegas. Las Vegas features three of the largest convention centers in the U.S., spectacular entertainment, attractions, shopping, and world-famous resorts. Whether dancing fountains, incredible stage productions, casino action, museums or natural attractions such as Lake Mead, Vegas offers something for everyone. A stroll down our streets takes you around the globe, with recreations like climbing to the top of the Eiffel Tower or taking a Venetian gondola ride. From shimmering resort pools and spa rejuvenation to nonstop nightlife, Las Vegas promises an unforgettable career destination. With all of our unique and spectacular resorts and casinos, MGM Resorts International has a world of opportunities for you to discover excitement and rewards as you provide our guests with a wonderful and memorable experience. Take a closer look at our properties. We think you'll find an opportunity that's right for you. The 81,000 global employees of MGM Resorts are proud to be recognized as one of FORTUNE® Magazine’s World’s Most Admired Companies®.

Founded in 2000

Las Vegas, Nevada, US

26K employees (1,859 in marketing)

www.mgmresorts.com

61% recommend to a friend

71% CEO approval