Social Media Manager

Nashville, TN (On-site)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own and drive social strategy and day-to-day community management for multiple client brands, coordinating content calendars, platform-specific storytelling, performance analysis, and cross-disciplinary collaboration.

  • Lead content development and scheduling across LinkedIn, Facebook, Instagram, TikTok
  • Translate data into actionable recommendations and optimize paid/organic mix

Job Description

Responsibilities

  • Develop and execute social strategies aligned with client business objectives, brand strategies, and target audiences
  • Build, organize, and maintain multi-platform content calendars aligned with broader campaigns and communications priorities
  • Write, edit, publish, and schedule compelling social content tailored to each client’s brand voice, audience, and objectives
  • Serve as an active brand voice across social channels, engaging with followers, responding to comments, and helping foster positive brand interactions
  • Monitor social conversations, brand mentions, audience sentiment, competitors, and emerging trends to identify opportunities and potential issues
  • Serve as a reliable day-to-day social contact for clients, supporting updates, content approvals, scheduling, and asset coordination
  • Advise clients and internal teams on how brands should invest their time, content, and budget across social channels
  • Identify opportunities for brand storytelling, thought leadership, campaign amplification, community engagement, and participation in relevant cultural moments
  • Partner with creative teams to develop platform-appropriate, social-first content
  • Collaborate across media, analytics, account management, creative, PR, and other disciplines to integrate social into broader client programs

Requirements

  • 3–5+ years of professional social media experience; prior agency experience is strongly preferred
  • Bachelor’s degree in Advertising, Marketing, Communications, Business, or a related field
  • Experience developing and executing social strategies that support broader brand, communications, marketing, and business objectives
  • Strong knowledge of LinkedIn, Facebook, Instagram, TikTok, and emerging platforms and trends
  • Exceptional copywriting, editing, proofreading, and storytelling skills with the ability to adapt content across brands and platforms
  • Experience developing, managing, and publishing multi-platform content calendars across multiple clients or brands
  • Hands-on experience with community management, social listening, brand monitoring, and audience engagement
  • Strong understanding of organic and paid social strategy, including targeting, boosting, amplification, and optimization
  • Ability to translate client objectives and audience insights into clear, actionable social recommendations
  • Strong client communication and presentation skills, with the ability to build trusted relationships and manage day-to-day social needs

Preferred

  • Experience with both B2B and B2C brands; building products experience is a plus

Benefits

  • Competitive salary
  • Employee ownership
  • Health, dental, vision coverage
  • 401K match
  • Short-term and long-term disability coverage
  • Life insurance
  • Generous PTO
  • Professional development opportunities and growth-oriented tools
  • Support for mental and physical health
  • Generous parental leave

GS&F

3.0 Glassdoor

We are a national agency based in Nashville, TN. We specialize in working with challenger brands that punch above their weight. We are fully-integrated, fiercely employee-owned, audience-first extremists who know how to make you famous.Because we own this joint, we alone are responsible for everything we make. That means we win together, we lose together, and we fight the fight together. As an ESOP, each of us has skin in the game, we are what we make, and that drives us to make what’s better.

Founded in 1978
Nashville, Tennessee, USA
105 employees (47 in marketing)
41% recommend to a friend
55% CEO approval

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all GS&F salaries

Marketing Team

Marketing Team Size
31 (30% of company)
Median Career Experience
40 years
Median Tenure
41.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
22.8%
Direct
55.8%
Referral
5.2%
Social
14.8%
Paid
1.3%

Headcount Trend

Current headcount: ~105

Social Media Manager

GS&F · Nashville, TN · On-site