Responsibilities

• Social Strategy & Execution: Own Descript's social presence across channels (LinkedIn, X/Twitter, Instagram, TikTok, YouTube Shorts, and others as relevant)
• Develop channel-specific strategy that plays to each platform's strengths and audience
• Build a content calendar, publishing cadence, and engagement framework
• Content Repurposing & Atomization: Build a system to transform one piece of content into multiple platform-native formats
• Partner with Content, PMM, and Brand to ensure social content is aligned and on-message
• Produce or direct the production of short-form social content
• Community & Engagement: Monitor conversations, trends, and brand mentions to engage in the right places, in the right way
• Build a social listening system that surfaces opportunities for brand participation
• Develop and maintain a response framework and community management guidelines
• Employee Advocacy: Build a program that makes it easy for employees to amplify company content and create their own—with Descript as the tool, turning posts into living product demos

Requirements

• 3–5 years of social media management experience, ideally in B2B or B2B/B2C hybrid environments
• Deep familiarity with the current social media and new media landscape
• Proven ability to build social systems and programs, not just manage a content calendar
• Strong writer; can produce platform-native content across tones and formats
• Data-informed approach to optimization and growth
• Within your first 12 months, you will: Deliver a documented social strategy with channel prioritization and measurement framework; Launch Descript's employee advocacy program, including training curriculum and enabling tooling; Establish executive thought leadership support for at least 3 Descript leaders; Show measurable audience growth and engagement improvement across owned channels

Preferred

• Experience building or running an employee advocacy program
• Experience supporting exec communications or thought leadership
• Background in content repurposing or multimedia content production
• Familiarity with Descript or similar creative and video tools

Benefits

• Benefits include a generous healthcare package, 401k matching program, catered lunches, and flexible vacation time.