Social Media Manager (Contract)

San Mateo, CA (Hybrid)

$74/hr – $111/hrSenior Level5+ years expContract

Posted 5 weeks ago

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Job Summary

Own social strategy and cross-brand execution for entertainment properties, balancing hands-on content work with process improvements across multiple platforms.

  • Channel ownership: lead strategy and daily execution across consumer brands and social handles.
  • Editorial and content creation: co-plan calendars and produce platform-native content for X, IG, TikTok, Threads and more.
  • Platform fluency: write native copy, develop video treatments, and stay ahead of trends to drive audience alignment.

Job Description

Responsibilities

  • Help lead channel strategy and day-to-day execution across multiple consumer-facing entertainment brands and social handles.
  • Co-own editorial planning, publishing calendars, content creation and execution across channels including X, Instagram, TikTok, Threads, Facebook, and others as needed.
  • Shape content ideas and write platform-native social copy, video treatments, etc that reflects each brand’s voice, audience, and objectives.
  • Partner across teams to manage approvals, timelines, and workflows for campaigns, content drops, brand moments, and partnership-related initiatives.
  • Support end-to-end social execution, from strategy, planning, proposal development to publishing, optimization, and reporting.
  • Coordinate across departments and stakeholders to keep projects moving, maintain alignment, and ensure content is accurate, on-brand, and delivered on time.
  • Help establish and maintain new processes, clear approval streams, workflows, SLAs, and responsibilities across internal and external partners via documentation and socializing.
  • Bring a strong understanding of native platform behavior, evolving social trends, and best practices for audience-first content.
  • Contribute to content creation and be comfortable with light hands-on asset editing and creative support where needed.
  • Use channel and platform learnings to help refine strategy, inform future planning, and improve overall execution.

Requirements

  • 5–7 years of experience in social media management, content strategy, channel strategy, or related digital communications work.
  • Bachelor’s degree or equivalent
  • Proven experience managing large, consumer-facing entertainment, media, or lifestyle brands.
  • Experience working across multiple brands, accounts, or social identities simultaneously with strong attention to detail and process.
  • Strong understanding of native social platforms, publishing tools, channel best practices, and current social trends.
  • Experience writing copy, managing publishing workflows, and executing content plans across multiple channels.
  • Demonstrated ability to balance strategic thinking with strong hands-on execution.
  • Experience navigating approval flows and coordinating with a range of internal and external stakeholders.
  • Comfortable with light hands-on content creation and asset editing in support of social execution.
  • Strong project management, communication, and organizational skills, with the ability to manage multiple workstreams in a fast-moving environment.

Preferred

  • Strong understanding of gaming audiences and culture is highly valued; direct gaming experience is strongly preferred.
  • Portfolio or work samples that demonstrate strong social thinking, platform fluency, and executional range are a plus.
  • Experience with partnership, licensor/licensee, or multi-stakeholder social workflows is a plus.

Benefits

  • In addition, this role is eligible for benefit offerings that include medical, dental, and vision.

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