SOCIAL MEDIA FOOD CONTENT CREATOR at CELLA | USA | $32/hr – $38/hr

CELLA

SOCIAL MEDIA FOOD CONTENT CREATOR

USA (Remote)

$32/hr – $38/hrMid Level2+ years expContract

Posted 2 months ago

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Job Summary

Own the end-to-end social content engine for TikTok and Instagram, turning trends into engaging, on-brand content and optimizing performance through data-driven iteration.

Content Creation: Design, produce, edit, and write post copy across TikTok and Instagram, including on-camera talent as needed.
Creative & Trend Leadership: Pitch innovative concepts and adapt formats to current trends for maximum reach and relevance.

Job Description

Responsibilities

Social Listening: Perform listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy.
Develop and Pitch Creative Ideas: Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that ladder back to brands' strategy.
End-to-End Content Creation: Design, produce, edit, and write post copy for all social content across TikTok and Instagram. Some content will be adapted for use in paid media campaigns, so an understanding of creative best practices for paid social is a plus.
Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content.
Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to drive growth in engagements, reach, followers, etc.
Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal.
Collaboration: Bring social-led ideas and continuously collaborate closely with the social media strategist and community manager on execution.

Requirements

Portfolio showcasing food-related campaigns and content specifically on TikTok & Instagram.
Minimum of 2-3 years' experience in content creation and/or social media management representing a brand or organization.
Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms - Instagram, TikTok and video editing knowledge required.
Strong content creation skills that are distinctive and reflect the brand's strategy and voice.
Demonstrated ability to think creatively and have a strong understanding of culture.
Exceptional understanding of the social media landscape, including Instagram and TikTok.
Ability to synthesize data to identify insights to inform creative content and opportunities.
Exceptional communication (written and oral) skills.
Experience successfully managing multiple projects simultaneously, self-direction, and collaborating successfully with multiple stakeholders and teams.
A passion for food, and comfortable preparing frozen foods into content-ready meals.

Preferred

Bachelor\'s Degree preferred, not required.
Experience using social listening and publishing tools.
Previous experience working with large brands and partner agencies.
Familiarity with paid social media content formats and performance metrics.
Experience with food styling is a plus.

Benefits

health/vision/dental
401k
short-term disability
life insurance
medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility)

CELLA

Cella by Randstad Digital is an award-winning leader in consulting, staffing and managed solutions for digital, marketing and creative teams. We help people build meaningful careers and partner with companies to help them win and stay ahead of the competition. Our secret sauce? The Cella Trifecta: Combining our knowledge with your experience to achieve extraordinary results. Our industry experts listen to your problems and guide you to the best solutions – from finding the most in-demand talent to providing consulting services that can transform your organization. We are always ready to step up so you can gain the operational edge. Together, we put passion to work. Cella has earned ClearlyRated's 2025 Best of Staffing for Client and Talent 15-Year Diamond Awards for service excellence.

Founded in 1988

Atlanta, Georgia, USA

952 employees (120 in marketing)

www.cellainc.com