Responsibilities - Strategic Architecture & Planning - Lead client onboarding calls and extract positioning, differentiation, and content angles - Build 90–180 day structured content roadmaps - Develop scalable content pillar architecture - Engineer hook libraries and retention frameworks - Create structured testing plans for format and angle iteration - Identify performance bottlenecks and pivot strategy accordingly - Viral Content Engineering - Write high-performance short-form scripts and hooks - Structure videos for retention, replay value, and conversion Requirements - Required Experience - Proven experience working directly with clients (agency, consulting, or in-house brand experience) - Demonstrated success generating short-form content with 1M+ views (must provide examples) - Experience building structured content roadmaps - Experience leading onboarding calls and weekly client meetings - Strong understanding of virality mechanics and retention psychology - Ability to write viral hooks and structured scripts consistently - Experience working with creators, influencers, or brands - Required Skillset - Exceptional verbal communication skills - Strong executive presence and authority on calls - Structured thinker with organized workflow habits - Strong analytical ability with performance metrics - Mastery of short-form platform mechanics (TikTok, Instagram Reels, YouTube Shorts, X) - Ability to operate independently without constant supervision Nice-to-have - Experience managing clipping campaigns or performance-based content reward systems - Experience working with UGC creators or clipper networks - Familiarity with structured payout systems and quality control workflows - Ability to design or manage clipper onboarding, submission standards, and approval systems