Social Media Coordinator

San Diego, CA (On-site)

$23/hr – $25/hrMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own social content planning, asset management, and influencer partnerships for a hospitality brand, with live coverage at events and a unified voice across channels.

  • Social operations: plan weekly posts with captions, hashtags, and platform alignment.
  • Influencer partnerships and live event content: research, coordinate, and execute collaborations and live coverage.
  • Analytics and reporting: monitor performance and turn data into actionable calendar improvements.

Job Description

Responsibilities

  • Coordinate weekly social media posts with creative content, captions, and appropriate hashtags.
  • Assist in social media photoshoots including developing shot list, behind the scenes content and coordinating logistics.
  • Manage social asset library.
  • Research, recommend, and assist with coordinating influencer partnerships.
  • Attending events and producing live social media content.
  • Maintain unified brand voice across different social media channels.
  • Collaborate with marketing team to create a social media calendar.
  • Monitor social media channels for industry trends.
  • Interact with users and respond to social media messages, inquiries, and comments.
  • Review analytics and create reports on key metrics.

Requirements

  • Minimum of 1-year relevant social media or digital marketing experience in the Hospitality Industry.
  • Expertise in multiple social media platforms Instagram, TikTok, Facebook & Hootsuite.
  • Ability to create compelling content: reels, images & videos.
  • Exceptional written/verbal communication skills.
  • Experience with video content creation (specifically food) is a plus but not required.
  • Pos Degree in Marketing preferred but not required.
  • Positive, team-oriented attitude.
  • Bilingual skills are highly preferred but not required.
  • This is a full time, In-House position. Freelancers, Marketing Agencies & remote workers need not apply.

Preferred

  • Experience with video content creation (specifically food) is a plus but not required.
  • Bilingual skills are highly preferred but not required.
Cohn Restaurant Group logo

Cohn Restaurant Group

David and Lesley Cohn and their Family of Restaurants have provided the highest level of hospitality. Beginning with one small diner in 1981, Cohn Restaurant Group now includes 25 unique dining concepts throughout San Diego, Long Beach and Maui.David and Lesley pride their company on being family owned and operated, along with the help of their daughter Jessica, their son Jeremy and son-in law Mike. The Cohn’s make it a priority to be involved in all aspects of their restaurants. Their involvement is a direct reflection of the commitment they have to their Guests as well as to their Employees. With over 1,500 CRG Team Members, David and Lesley strive to create a positive work environment for their dedicated Team.While each restaurant varies in terms of food and design, they all share the Cohn’s “obsession with hospitality.” Their philosophy focuses on superior service and aesthetic comfort, providing a premiere dining experience for each Guest.The quality and excellence of Cohn Restaurants has not gone unnoticed. Many of their restaurants have earned recognition in the form of restaurant awards in the San Diego area. Some of these awards include the San Diego Gold Medallion Awards, Gaslamp Quarter Association Lamplighter Awards, and other awards from local publications. David and Lesley have also been recognized for their strong community and industry support, including the Gaslamp Quarter Historic Association “Vision Award,” the San Diego Press Club’s “Entrepreneurs of the Year” Award, the San Diego City Schools for Exemplary Support and Commitment to Partnerships in Education and the Better Business Bureau Torch Award for Market Place Ethics.The Cohn's have created a Family of Restaurants that serve award winning cuisine, deliver excellent service, and provide unique atmospheres that keep locals and visitors alike coming back.

Founded in 1981
San Diego, California, USA
242 employees (14 in marketing)

Traffic Signals

Monthly Visitors
12.2K
Traffic Source Mix
Search
37.9%
Direct
48.2%
Referral
11.8%
Social
0.9%
Paid
1.1%

Headcount Trend

Current headcount: ~241

Marketing Team

Marketing Team Size
5 (2% of company)