Social Media & Content Strategy Manager

Greenwood Village, CO (On-site)

$25/hr – $35/hrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive local social to booked consultations in Greenwood Village; requires 3–5 years in social with lead gen, strong video, and local market know-how.

  • Own full conversion path from content to booked consult
  • Strong local market and platform fluency (IG, FB, TikTok)
  • Proven ability to drive bookings, not just followers

Job Description

Responsibilities
  • Own the full conversion path from content to booked consultation: content, CTA, link-in-bio and DM funnel, story flows, and offers that move interest to scheduled.
  • Review consultation attribution weekly and adjust accordingly.
  • Local audience strategy for Greenwood Village and South Denver; tailor content to women 25–55 focused on health and wellness.
  • Build and manage a structured content calendar across Instagram, Facebook, and TikTok with 2–3 posts daily.
  • Inbound DMs and comments are warm leads; maintain fast response and guide to booking link.
  • Source and produce member stories (testimonials, day-in-the-life) with compliance review before posting.
  • Design or direct visually compelling, on-brand content; capable in Canva or Adobe; shoot/edit short-form video.
  • Weekly performance reporting against booking targets; translate data into actionable optimizations.
Requirements
  • 3–5 years running social media with lead generation outcomes tied to bookings or revenue.
  • Fluency across Instagram, Facebook, and TikTok for organic strategy and conversion.
  • Strong short-form video skills: shooting, editing, scripting; comfortable directing on camera.
  • Experience in health, fitness, wellness, or high-consideration consumer category.
  • Local market instincts for building an audience in a specific geography.
  • Design proficiency producing premium-looking graphics.
  • Sharp written voice that sounds like a real person speaking to someone they respect.
Preferred
  • You have worked inside a premium health club, medical fitness, or concierge wellness environment before.
  • You have built or managed a DM-to-booking conversion funnel with documented results.
  • You understand compliance considerations in health content — difference between experience claim and outcome guarantee.
  • You have a network of local micro-influencers or community relationships in the South Denver market.
Eden logo

Eden

3.6 Glassdoor

We craft exceptional software to make diseases like cancer non-lethal within our lifetime. Servicing over 2,000 clients in 17 countries, Eden is the leading medical imaging solution of Latin America.

Founded in 2016
Palo Alto, California, USA
395 employees (18 in marketing)
62% recommend to a friend

Traffic Signals

Monthly Visitors
45.2K
Monthly Google Ads Budget
$1.4K
Traffic Source Mix
Search
73.5%
Direct
22.7%
Referral
2.5%
Social
1%
Paid
0.2%

Headcount Trend

Current headcount: ~395

Marketing Team

Marketing Team Size
8 (2% of company)

Funding

Total Funding
$22.1M
Last Raise
$7.9M
Series Unknown, 2 years ago

Funding History

  • Apr 2024
    Series Unknown • $7.9M
  • Apr 2020
    Series Unknown • $9.1M
  • Apr 2019
    Series Unknown