Social Media Content Specialist at Tubby Todd Bath Co. | Carlsbad, CA

Tubby Todd Bath Co.

Social Media Content Specialist

Carlsbad, CA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive Tubby Todd's social presence and content creation across Instagram, TikTok, and Facebook, with hands-on ownership of strategy, calendar, and community engagement.

Own social content across channels and turn community stories into resonant posts
Must-have: 2–4+ years managing high-engagement DTC/CPG social accounts and experience with CapCut/Canva
Standout: Southern California-based with in-office 3 days/week and ability to direct shoots and campaigns

Job Description

Responsibilities

Bring Tubby Todd’s social presence to life across Instagram, TikTok and Facebook
Execute our organic social strategy while keeping content fresh, fun, and aligned to our brand
Plan and manage our social content calendar
Create platform-native content: videos, photos, captions, graphics (using tools like iPhone, CapCut, Canva, Splice etc.)
Craft engaging copy and captions
Turn community stories, product education and brand moments into content that resonates
Be obsessed with our community and engaging with care, personality, and consistency
Stay on top of trends, sounds, and cultural moments and know how to make them feel like Tubby Todd
Work cross-functionally with creative, community and customer experience teams to bring launches and campaigns to life on social
Keep our brand voice consistent across every post

Requirements

2-4+ years of experience managing high-engagement social media channels, ideally for a DTC or CPG brand
A Bachelor’s degree in marketing, communications, or a related field preferred
Experience with editing tools like CapCut, Canva, iMovie or Adobe Creative Suite
Southern California based with the ability to be in-office 3 days per week