Drive social media strategy and execution for Next Step Realty, including content across IG, Facebook, LinkedIn, and TikTok with paid campaigns to grow engaged communities.

• Own social content calendar and cross-platform execution across Instagram, Facebook, LinkedIn, and TikTok.
• Must-have: 2+ years in social media management with short-form video production.
• Standout: Strong design eye and ability to translate listings and milestones into engaging content.

Responsibilities

• Develop and execute a social media content calendar across Instagram, Facebook, LinkedIn, and TikTok.
• Create engaging, on-brand content including graphics, short-form video, reels, and written copy.
• Manage and grow our social media communities by responding to comments, messages, and engaging with followers.
• Plan and execute paid social media advertising campaigns, including audience targeting and budget management.
• Monitor platform analytics and produce regular performance reports with actionable insights.
• Collaborate with agents and leadership to spotlight listings, team highlights, and company milestones +.
• Stay current on social media trends and platform updates to keep our content strategy fresh and competitive.

Requirements

• Minimum 2 years of experience in social media management or content creation.
• Strong eye for design, photography.
• Short-form video production a MUST.
• Experience running paid social campaigns and interpreting ad performance data.
• Excellent written communication skills and a strong sense of brand voice.
• Real estate industry experience is a plus but not required.
• Must be able to work some evenings and weekends as needed for events.
• Proficiency with Canva, Meta Ads Manager, Later or Hootsuite, Instagram, TikTok, LinkedIn, Google Analytics, HubSpot.

Benefits

• Competitive salary commensurate with experience.
• Comprehensive benefits package including health, dental, and vision insurance.
• Paid time off and paid holidays.
• Retirement plan with company contribution.
• Professional development budget and ongoing training opportunities.
• Collaborative, creative work environment with room for growth.
• Mentorship from experienced marketing and events leadership.
• Networking opportunities with professionals, clients, and community partners.