Responsibilities

• Bring campaign concepts, brand storytelling, and creative direction to life across social platforms.
• Translate brand messaging and product truths into engaging, platform-native content formats.
• Design, edit, and produce content optimized for TikTok, Instagram Reels, Stories, YouTube Shorts, and emerging platforms.
• Ensure social content reflects the established brand world while adapting appropriately for each platform and audience.
• Concept, design, edit, and publish short-form video and static content for social channels.
• Capture and edit founder content, behind-the-scenes moments, event coverage, and real-time social storytelling opportunities.
• Produce lo-fi, creator-style, and trend-driven content that feels authentic to each platform.
• Partner with the Social team to rapidly create content that supports launches, campaigns, and community initiatives.
• Review, refine, and adapt creator-generated and user-generated content for brand channels.
• Ensure creator and UGC assets align with brand standards while maintaining authenticity.

Requirements

• 4–7 years of experience in social content creation, content design, digital creative, or content production roles.
• Strong portfolio demonstrating expertise in short-form video, content creation, editing, and platform-native storytelling.
• Experience creating content for beauty, fashion, lifestyle, wellness, or founder-led brands preferred.
• Advanced proficiency in social editing and design tools (Adobe Creative Suite, CapCut, Premiere, Canva, Figma, or similar).
• Deep understanding of TikTok, Instagram, YouTube Shorts, and emerging social platforms.
• Experience working with creator content and UGC ecosystems.
• Strong visual storytelling skills and attention to detail.
• Ability to move quickly, manage multiple priorities, and thrive in a fast-paced environment.
• Highly collaborative with strong communication and project management skills.

Preferred

• A creator mindset with strong social instincts and platform fluency.
• Someone who understands how to make campaigns come alive on social.
• A skilled editor, designer, and content producer who can balance creativity with execution.
• A self-starter who thrives in fast-moving environments and can quickly turn ideas into content.
• Someone who understands culture, trends, and audience behavior across social platforms.
• A collaborative partner who enjoys working across Social, Creative, and Marketing teams.
• A builder excited to help shape the next chapter of a growing, community-driven brand.