Social Content Creator at Lowe's Companies, Inc. | Mooresville, NC

Lowe's Companies, Inc.

Social Content Creator

Mooresville, NC (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end social content creation pipeline, delivering platform-native visuals that perform across Instagram, TikTok, and LinkedIn while collaborating with Brand, Social Strategy, and Production teams.

Own end-to-end content creation for social media, balancing speed and quality from concept through final delivery.
Translate briefs and business priorities into engaging social assets across campaigns and real-time moments, aligning with audience expectations and platform best practices.

Job Description

Content Production: Produces social-first content across Corporate and Brand channels, including short-form video, motion graphics, and static assets
On-site Content Capture: Shoots and edits content for social platforms, including on-site capture and in-the-moment content creation as needed
Platform-native Creative: Develops platform native creative tailored to channels such as Instagram, LinkedIn, TikTok, and others, ensuring content aligns with best practices and audience expectations
End-to-end Creation: Executes end to end content creation, including concepting, scripting (as needed), filming, editing, and final delivery
Brief Translation: Partners with Social Strategy, Brand Marketing, and Communications teams to translate briefs and business priorities into engaging social content
Campaign Support: Supports both planned campaigns and agile, real-time content needs tied to cultural moments and business priorities
Adaptive Social: Adapts creative for organic and paid social placements, ensuring content is optimized for performance across formats and placements
Brand Alignment: Collaborates with Creative and Production teams to align on brand standards while pushing toward more platform-native, social-first executions
Trend Adaptation: Maintains awareness of emerging trends, formats, and platform capabilities to continuously evolve content approach
Multi-project Management: Manages multiple projects simultaneously, delivering high-quality content within tight timelines

Bachelor’s degree Video, Motion Graphics, Interactive Design, Fine Arts, Graphic Design or equivalent portfolio or equivalent years of experience in lieu of education requirement, if applicable
Portfolio demonstrating social-first video and graphic content, including examples of shooting, editing, and design work across platforms
3–5 years of experience creating content for social media, with a strong focus on both video production and graphic design
Demonstrated experience producing social-first content, including short-form video, motion graphics, and static assets tailored to platform best practices
Proficiency in content creation tools across both video and design, including Adobe Premiere Pro, CapCut, and Adobe Creative Suite (Photoshop, Illustrator, Illustrator, After Effects, etc.)
Experience shooting and editing content using both professional equipment and mobile-first production setups
Strong understanding of social platforms (e.g., Instagram, TikTok, LinkedIn) and how creative formats, pacing, and visuals differ by platform
Experience developing visually compelling graphics for social, including text-based storytelling, branded templates, and campaign assets
Ability to concept and execute creative from idea through final delivery, balancing both speed and quality
Experience working in a fast-paced environment and managing multiple projects simultaneously

Lowe's Companies, Inc.

3.5 Glassdoor

Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 20 million customers a week in the United States. Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.

Founded in 1921

Mooresville, North Carolina, USA

106K employees (5,101 in marketing)

talent.lowes.com

61% recommend to a friend

68% CEO approval