Responsibilities

• Participate in brainstorming sessions to translate brand objectives into high-impact social concepts and campaign ideas.
• Research, analyze and recommend elements of key summer event campaign efforts attached to hello
• Coordinate consumer sampling logistics to support 3-4 summer events
• Conduct trend and comparative analysis for hello to other challenger brands in market during the summer
• Support Content Strategy across incremental, unfunded platforms like: Spotify, Snapchat, and more
• Partner with cross-functional teams (IBE, Analytics, Omni, and more) to ensure social-first ideas are cohesive across all platforms and consumer engagement touch points.
• Help capture on-the-ground, behind the scenes content to support hello summer activities
• Collaborate with managers on UGC and Influencer approach to maximize engagement, reach and “that’s so me” experience for consumers

Requirements

• Currently pursuing a Bachelor’s degree in marketing, brand management, digital marketing, corporate communications, journalism, or a related field with an expected graduation date between December 2026 - May 2027
• A deep passion for social / digital media and the evolving digital media landscapes.
• Strong understanding of various social media platforms and their best practices
• Familiarity with social media management platforms or a strong willingness to learn them.
• Knowledge of social reporting and analytics, or willingness to learn.
• Proven time management and organizational skills to handle multiple tasks efficiently.
• Keen attention to detail to ensure high-quality content and execution.
• Excellent written and verbal communication skills to effectively work across the team.
• Flexible and adaptable in overcoming obstacles and devising innovative solutions.
• Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.