SFGATE Community Engagement Program Manager

San Francisco, CA (Hybrid)

$80K/yr – $85K/yrSenior LevelFull time

Posted 20 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own growth, retention, and community engagement for SFGATE's app and membership, plan live events, test new engagement tools, oversee feature production, and translate engagement data into cross-team action.

  • Lead growth and retention for app and membership programs
  • Plan live events and experiences to deepen brand affinity
  • Translate engagement metrics into actionable initiatives across teams

Job Description

Responsibilities

  • Drive growth and retention for SFGATE's app and Friends of SFGATE membership, and for community engagement more broadly
  • Plan and produce live events and experiences that build membership and deepen brand affinity
  • Test and launch new engagement tools and exclusive content across platforms
  • Oversee production schedules for app features such as maps and games, and work with outside partners on new offerings
  • Track engagement and growth metrics, translating what you learn into action across teams

Requirements

  • You've grown something — an audience, a subscriber base, a community, a following — in media, product, membership, events or elsewhere entirely
  • A self-starter who's organized, self-guided and thrives juggling several things at once
  • Exceptionally creative and entrepreneurial: you see opportunities others miss and love building new things from scratch
  • Excellent communication skills and a collaborative, service-minded approach to working with newsrooms
  • You've read SFGATE and follow us on social media to have an understanding of our brand and voice
Hearst logo

Hearst

3.7 Glassdoor

As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 24 daily and 52 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN. Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.

Founded in 1981
New York, New York, USA
6.4K employees (1,993 in marketing)
65% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
344.6K
Traffic Source Mix
Search
27.6%
Direct
56.2%
Referral
13%
Social
2.4%
Paid
0.6%

Headcount Trend

Current headcount: ~5.6K

Marketing Team

Marketing Team Size
1,455 (23% of company)
Median Career Experience
11 years
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
16