SEO Content Marketing Manager

USA (Remote)

$97K/yr - $119K/yr (Est.)Senior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive healthcare aesthetic content strategy and production for multiple clinics, coordinating with design and paid media to boost organic visibility and patient conversions.

  • Own content creation and editorial strategy across web, social, and landing pages.
  • Must-have: 7+ years of SEO-driven copywriting experience and proven rankings.
  • Standout: Multi-client healthcare content with measurable ROI and cross-functional influence.

Job Description

Responsibilities

  • Refine AI-generated content for aesthetic practices across web, social, PPC, and traditional channels, transforming drafts into engaging, patient-focused copy that informs and converts
  • Conduct keyword research and competitive analysis for multiple practice clients to identify content opportunities and optimize existing assets for local and national search
  • Partner with cross-functional teams (design, paid media, social) to provide strategic copywriting guidance and SEO best practices tailored to each practice's market
  • Support the SEO Team Lead in developing client content strategies, identifying optimization opportunities, and implementing editorial standards across all accounts
  • Monitor content performance metrics for client websites and recommend data-driven improvements to boost rankings, patient inquiries, and appointments
  • Maintain brand voice consistency for each practice while adapting tone and style for different treatments, audiences, and platforms
  • Write descriptive and directive LLM prompts for various projects within the marketing organization
  • Stay current on aesthetic industry trends and regulations to ensure all content is accurate, compliant, and competitive
  • Strategy & Planning: Develop and execute a comprehensive content calendar aligned with SEO goals, product launches, and brand narrative.
  • Content Creation: Write, edit, and proofread high-quality blog posts, whitepapers, and landing page copy that adheres to E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) principles.

Requirements

  • 7+ years of professional copywriting or copy editing experience, with at least 4 years focused on SEO-driven content
  • Proven track record of improving organic search rankings and traffic through content optimization, ideally for multi-client accounts
  • Hands-on experience with keyword research tools like SEMRush & AI-driven tools for content creation
  • Portfolio demonstrating versatility across web copy, social media, PPC ads, and long-form content
  • Strong understanding of technical SEO fundamentals (metadata, schema markup, internal linking, local SEO, etc.)
  • Experience editing AI-generated content with a critical eye for accuracy, tone, and brand alignment
  • Ability to juggle multiple client accounts and deadlines without sacrificing quality
  • Self-motivated, proactive, and comfortable taking initiative without constant direction
  • Excellent communication skills and ability to provide constructive feedback to diverse teams
  • Bachelor’s degree in Marketing, Communications, Journalism, or related field (or equivalent experience)

Preferred

  • Experience writing for healthcare, medical aesthetics, or beauty industries
  • Familiarity with medical marketing compliance and regulations
  • Experience with content management systems (WordPress, Webflow, etc.)
  • Knowledge of analytics platforms (Google Analytics, Search Console)
  • Background in an agency or multi-client environment

Benefits

  • Healthcare coverage for you and your family
  • PTO and paid holidays
  • Performance-based bonuses and company equity opportunities
  • Fully remote work environment with flexible schedules
  • Collaborative and thriving team culture guided by Adoreal’s core values
Adoreal logo

Adoreal

Adoreal is a pioneering Software as a Service (SaaS) company dedicated to transforming the aesthetics industry through a consumer-led approach. Our platform bridges the gap between consumers, clinics, and industry partners, enabling each to connect seamlessly and effectively. By empowering consumers to take control of their aesthetic journeys, we are reshaping the experience, removing barriers, and driving growth for our partner clinics.Our integrated platform offers clinics advanced management tools—such as electronic medical records, booking and payment systems, and data insights—to streamline operations and elevate patient satisfaction. Additionally, our consumer app provides users with a personalized and interactive experience that supports them from initial interest through to post-treatment care, fostering confidence and trust every step of the way.Through our network of clinics and industry partnerships, Adoreal is committed to making aesthetics accessible, transparent, and empowering for all. Join us in revolutionizing the aesthetics experience.

Founded in 2022
47 employees (10 in marketing)

Traffic Signals

Monthly Visitors
14K
Traffic Source Mix
Search
56.3%
Direct
27.3%
Referral
5.5%
Social
9.8%
Paid
0.9%

Headcount Trend

Current headcount: ~47

Marketing Team

Marketing Team Size
5 (11% of company)
Median Career Experience
12.5 years
Median Tenure
1 years

Funding

Total Funding
$7.3M
Last Raise
$7.3M
Seed, 1 years ago

Funding History

  • Oct 2024
    Series Unknown • $7.3M