Responsibilities

• Design Strategy and Leadership – 40%
• - Lead on brand identity and graphic design for New America, serving as our chief enterprise-level brand champion, owning the New America brand system and ensuring that final design products adhere to these standards.
• - Lead organizational and team knowledge management as it relates to design work, including documentation, templates, and best practices.
• - Serve as a strategic partner to digital content creators across the organization.
• - Provide graphic design guidance and coaching to Central Communications team members and help to shepherd and inform New America’s broader communications strategy.
• - Develop and conduct regular training workshops to build staff capacity—especially for communications and development colleagues—enabling staff members around the organization to be more strategic and effective brand ambassadors.
• - Evaluate and explore design-focused, human-managed AI tools aimed at producing compelling and effective graphics that adhere to New America’s brand guidelines.
• - Monitor project schedules, providing updates and feedback to stakeholders via email and our project management systems
• - Manage or advise external design consultants.
• - Manage relationships with print vendors.

Requirements

• At least 6 years of professional experience in graphic design, with a focus on brand development
• Expertise in Adobe Creative Suite, especially InDesign, Illustrator, and Photoshop
• Experience in Figma, Canva, or other similar design-sharing and collaboration tools is a plus
• General understanding of design-focused AI tools
• Strong understanding of typography, layout, color theory, and visual storytelling
• Experience with project management tools like Asana
• A robust portfolio that showcases a solid understanding of visual design principles
• An interest in translating complex policy-related content into compelling visuals
• A strong eye for detail
• Excellent organizational, project management, and time management skills

Preferred

• Experience with Figma, Canva, or other similar design-sharing and collaboration tools is a plus
• General understanding of design-focused AI tools
• Adaptable, solution-oriented, tech-savvy, self-motivated candidates are preferred

Benefits

• New America offers a highly competitive benefits package that includes health care, dental, and vision coverage; a generous retirement plan; paid time off; observes all federal holidays; and an office-wide closure between Christmas and New Year’s Day.