Senior Strategist, Brand Reputation

New York, USA (Hybrid)

$75K/yr – $85K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive brand-reputation leadership for large clients by leading strategic workstreams and cross-functional programs with senior stakeholders.

  • Must-have: 3–4 years in PR/communications with brand reputation and thought leadership.
  • Standout: Experience developing media strategies and securing top-tier coverage.

Job Description

Responsibilities

  • Lead Strategic Client Workstreams: Manage day-to-day activities for Brand Reputation clients, serving as the key partner to senior stakeholders and ensuring seamless execution of initiatives that enhance brand trust and thought leadership.
  • Develop Integrated Communications Programs: Create forward-thinking, data-driven strategies that blend media relations, thought leadership, brand reputation audits, peer assessments, and cross-platform storytelling to elevate clients as industry leaders.
  • Drive Collaborative Ideation: Lead and actively participate in brainstorming sessions to spark innovative ideas that align with emerging cultural movements and reinforce client brand narratives.
  • Build Integrated Communications Strategies: Collaborate with cross-functional teams to deliver compelling narratives that influence perception and position clients as reputable, forward-thinking brands.
  • Present Strategic Counsel to Stakeholders: Provide insightful recommendations and updates to internal and external stakeholders, fostering trust and cultivating long-term relationships.
  • Cultivate Thought Leadership Opportunities: Establish strong relationships with influential media, event organizers, and conference platforms to position clients as authoritative voices in their sectors.
  • Harness Cultural Trends for Impactful Storytelling: Monitor societal and industry trends to identify proactive storytelling opportunities and build innovative, earned-first campaigns that resonate with target audiences.
  • Demonstrate Strong Writing and Storytelling Expertise: Craft high-quality thought leadership content, including bylines, op-eds, keynote messages, and media materials that elevate client voices and amplify their influence.
  • Mentor Emerging Talent: Guide and oversee junior team members to ensure they deliver exceptional work while fostering their professional growth through hands-on mentorship.
  • Inspire Innovation and Experimentation: Constantly seek fresh thinking and cultural insights that push boundaries, exploring new communications approaches to unlock opportunities for clients across thought leadership and reputation-building platforms.

Requirements

  • Experience working on large brands on brand reputation, corporate communications, and thought leadership initiatives
  • 3-4 years experience in PR and communications (executive and corporate social experience is a plus)
  • Experience with developing media and thought leadership strategies, identifying story angles, developing press materials and securing top tier coverage for clients
  • Managing multiple short- and long-term programs and deliverables simultaneously
  • Engaging mid- to senior-level clients
  • Mentoring junior team members
  • Bachelor's Degree

Preferred

  • Executive and corporate social experience is a plus

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
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Day One Agency

An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

Founded in 2014
New York, New York, USA
241 employees (131 in marketing)

Traffic Signals

Monthly Visitors
18.3K
Traffic Source Mix
Search
42.8%
Direct
45.2%
Referral
8.2%
Social
2.1%
Paid
1%

Headcount Trend

Current headcount: ~241

Marketing Team

Marketing Team Size
90 (37% of company)
Median Career Experience
12 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
2

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