Responsibilities

• Lead strategic marketing planning for a complex and highly specialized portfolio pf properties, supporting high-visibility hotels and initiatives that require deeper strategic alignment across corporate and property teams
• Align marketing efforts with property-specific goals through data-driven strategy and proactive collaboration
• Foster strong relationships and effective workstreams with internal cross-functional stakeholders and external vendors/partners
• Analyze property performance data and marketing reports to extract insights, identify trends, and surface opportunities or risks requiring attention or strategic response
• Provide consultation for hotel openings and renovations that speed new hotel ramp up, provide ROI on spends, and maximize business performance
• Drives deeper engagement with DOSMs/Revenue Councils, and/or regional teams to ensure alignment and collaboration, while elevating field marketing confidence through strategic guidance, best practice sharing, and consistent support
• Provides consultative marketing support to property outlets and restaurants, guiding strategy and execution to drive awareness, engagement, and revenue
• Build and optimize property-specific paid media plans to complement corporate campaigns and conversion goals
• Review market dynamics and campaign objectives, identifying unique positioning opportunities and guiding property and corporate campaign execution
• Provide ongoing performance monitoring, optimization, reporting, and structured support tools (including processes, templates, and collaboration frameworks) to maximize the effectiveness of both corporate-led and property-driven initiatives

Requirements

• Bachelor’s degree in Marketing or Hospitality and Tourism Management or equivalent experience.
• 8+ years’ experience in marketing, preferably in a hotel or agency environment.
• Strong understanding of digital campaign management.
• Exceptional communication and presentation skills, both written and verbal.
• Strong organizational skills, with the ability to manage multiple projects.
• Collaborative approach, with the ability to build strong relationships with internal teams, restaurant/hotel partners, and external stakeholders.
• Experience using the following tools/platforms: Koddi, Shiji Content Hub, SOCI, WordPress, Contentful CMS, Canva or Adobe Express, Meta Business Suite.

Benefits

• Medical, Dental and Vision Insurance
• Health Savings Account with Company Match
• 401(k) Retirement Plan with Company Match
• Paid Vacation and Sick Days
• Sonesta Hotel Discounts
• Educational Assistance
• Paid Parental Leave
• Company Paid Life Insurance
• Company Paid Short Term and Long Term Disability Insurance
• Various Employee Perks and Discounts
• Hospital Indemnity
• Critical Illness Insurance
• Accident Insurance