Senior Paid Search Strategist

USA (Remote)

$85K/yr – $95K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own SEM program leadership end-to-end, from strategy and testing to reporting and client partnership, driving performance across paid search platforms.

  • Strategize, test, and optimize campaigns, budgets, and landing pages to maximize ROI.
  • Provide timely insights, KPI reporting, and client-facing recommendations to continuously improve performance.

Job Description

Responsibilities
  • Develop and execute SEM strategies aligned with client objectives.
  • Conduct keyword research and competitive analysis.
  • Create and manage campaign budgets and forecasts.
  • Develop a robust testing roadmap and continuous evolution of SEM programs.
  • Create, optimize, and manage PPC campaigns on platforms like Google Ads, Bing Ads, and others.
  • Write and optimize ad copy for maximum click-through rates (CTR).
  • Set up and optimize landing pages for conversion rate optimization (CRO).
  • Monitor and analyze campaign performance and generate regular KPI reports.
OuterBox logo

OuterBox

At OuterBox, we believe growth is oxygen. We think outside the box to grow our clients' businesses through digital marketing. Growth is the backbone of every client partnership and the power behind maintaining a solid team. We're a top-rated performance marketing agency offering website design and development, SEO, paid media, CRO, email marketing, eCommerce strategies, marketing analytics, and more. Since 2004, we've helped hundreds of B2B and B2C businesses grow their revenue and operations. We've also helped nurture digital marketing experts through various career stages.We're all in, all the time. That means we pour our integrity, strategies, hard-earned industry know-how, and genuine care for your success (client or team member) into everything we do. We deliver what your business needs to thrive online, driving leads and revenue. And when you're part of the OuterBox team, you know you're at a place that celebrates your uniqueness and supports your professional development. So whether you're a future client or team member, you get the picture—at OuterBox, we deliver results-driven online marketing with a people-first culture that grows business revenue.

Founded in 2004
Akron, Ohio, USA
347 employees (173 in marketing)

Headcount Trend

Current headcount: ~347

Marketing Team

Marketing Team Size
139 (40% of company)
Marketing Roles Posted (Last 30 Days)
5