Senior Media Relations Specialist at Wilson, Sonsini, Goodrich & Rosati | Austin, TX | $105K/yr – $158K/yr

Wilson, Sonsini, Goodrich & Rosati

Senior Media Relations Specialist

Austin, TX (Hybrid)

$105K/yr – $158K/yrSenior Level7+ years exp

Posted 6 weeks ago

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Job Summary

Own media relations at a law firm with a focus on journalist outreach, story pitching, and crisis support.

Responsibilities: Build and manage media relationships, coordinate with internal teams and an external agency to align messaging and strategy.
Responsibilities: Draft and place press materials, monitor coverage, and identify new visibility opportunities to drive profile.

Job Description

Responsibilities: Assist with daily media relations, including responding to journalist inquiries, conducting conflict checks, and researching relevant publications and reporters.
Responsibilities: Create and maintain targeted media lists for press outreach and distribution.
Responsibilities: Build and maintain relationships with key business, legal, and trade media contacts to foster effective communication and collaboration.
Responsibilities: Pitch story ideas to journalists, coordinate interviews, and advise attorneys on messaging and interview preparation.
Responsibilities: Draft and distribute press releases and other public relations content to elevate the firm’s visibility.
Responsibilities: Monitor media coverage involving the firm and its attorneys.
Responsibilities: Help maintain the firm’s fact sheet and related materials.
Responsibilities: Draft and edit select industry survey and award submissions (e.g., “40 Under 40”) and identify and assess new visibility opportunities.
Responsibilities: Support internal media training and engagement initiatives.
Responsibilities: Coordinate media planning and strategy calls with internal stakeholders, Marketing team members, and the firm’s external PR agency.

Requirements: Bachelor’s degree in communications, public relations, journalism, or a related field.
Requirements: 7+ years of public relations experience, preferably within a law firm or professional services environment.
Requirements: Excellent written and verbal communication skills.
Requirements: Strong organizational skills and meticulous attention to detail.
Requirements: Proven ability to manage multiple time-sensitive projects and prioritize competing deadlines.
Requirements: Self-starter with the ability to work both independently and collaboratively.
Requirements: Sound judgment, discretion, and professionalism in all interactions.
Requirements: Strong interpersonal skills and the ability to build effective relationships at all levels of the organization.

Preferred: A network of relevant media contacts is a plus.

Wilson, Sonsini, Goodrich & Rosati

Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology, life sciences, and other growth enterprises worldwide. We represent companies at every stage of development, from entrepreneurial start-ups to multibillion-dollar global corporations, as well as the venture firms, private equity firms, and investment banks that finance and advise them. The firm is nationally recognized as a leader in the fields of corporate governance and finance, mergers and acquisitions, private equity, securities litigation, employment law, intellectual property, and antitrust, among many other areas of law. Our distinguished international roster of clients spans a wide variety of industries, including information technology, life sciences, energy and clean technology, social and traditional media, communications, retail, and financial services.Wilson Sonsini has offices in Austin; Boston; Brussels; Hong Kong; London; Los Angeles; New York; Palo Alto; San Diego; San Francisco; Seattle; Shanghai; Washington, D.C.; and Wilmington, DE.Calling all Wilson Sonsini alumni: Stay connected to alumni, colleagues, and friends on our Wilson Sonsini Alumni Network, featuring exclusive content and other special offers. Through the site, we share information with alumni about career opportunities; programs and events; alumni, legal industry, and business news; and professional development training, among other topics. Whether you're looking to expand your professional network, find an expert in your field, renew old friendships or establish new ones, or give back by becoming a career mentor, this website is the right place for you. Visit the following link to sign up: www.wsgralumni.com Follow us on X: @wilsonsonsini

Founded in 1961

Palo Alto, California, USA

2.3K employees

www.wsgr.com