Senior Media Relations Manager

Irving, TX (Hybrid)

$69K/yr – $116K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive Vizient\'s media relations and corporate communications to protect brand and advance thought leadership.

  • Must-have: 5+ years in media relations/public relations.
  • Standout: Experience managing a digital newsroom and crisis communications.

Job Description

Responsibilities

  • Lead proactive and reactive media relations efforts, including managing media inquiries, coordinating interviews, conducting reporter outreach, and developing press materials.
  • Develop press releases, media statements, and briefing materials that support Vizient’s brand and thought leadership strategy.
  • Partner with internal stakeholders to identify newsworthy initiatives, data insights, and subject-matter experts for earned media opportunities.
  • Provide communications support for enterprise initiatives and strategic projects that require media engagement.
  • Support issues management and crisis communications through message development, monitoring emerging risks, and preparing holding statements.
  • Manage Vizient’s digital newsroom to ensure timely, accurate, and compelling publication of company news and leadership perspectives.
  • Leverage media distribution platforms to expand reach and optimize placement of press releases and announcements.
  • Monitor and analyze media and newsroom performance metrics to inform strategy and improve visibility and credibility.
  • Review and coordinate approval of third-party press releases referencing Vizient partnerships or agreements to ensure accuracy and alignment with company standards.
  • Coordinate internal distribution of curated media coverage related to Vizient, its clients, competitors, and healthcare industry developments.

Requirements

  • Relevant degree preferred in Journalism, Communication or English.
  • 5 or more years of relevant experience required.
  • Experience working in corporate communications, media relations, or public relations environments.
  • Strong writing and editing skills with the ability to craft clear and compelling messages and exercise sound editorial judgment in developing and reviewing content.
  • Demonstrated ability to manage media inquiries and build relationships with journalists and media outlets.
  • Strong organizational and project management skills with attention to detail.
  • Ability to collaborate effectively in a matrixed environment across multiple teams and stakeholders.
  • Strategic thinking skills with the ability to translate communications goals into actionable media strategies.

Preferred

  • Experience in healthcare communications or healthcare industry media preferred.
Vizient, Inc logo

Vizient, Inc

3.5 Glassdoor

Vizient, Inc., the nation’s largest provider-driven healthcare performance improvement company, provides solutions and services to more than two-thirds of the nation’s acute care providers and more than one-third of ambulatory providers. Vizient offers proprietary data and analytics to deliver unique clinical and operational insights and a contract portfolio representing $156 billion in annual purchasing volume enabling the delivery of cost-effective care. With its acquisition of Kaufman Hall in 2024, Vizient expanded its advisory services to help providers achieve financial, clinical and operational excellence. Headquartered in Irving, Texas, Vizient has offices throughout the United States. Learn more at www.vizientinc.com.

Founded in 1977
Irving, Texas, USA
6.9K employees (219 in marketing)
59% recommend to a friend
61% CEO approval

Traffic Signals

Monthly Visitors
93.4K
Monthly Google Ads Budget
$544
Traffic Source Mix
Search
24.3%
Direct
59.7%
Referral
9.2%
Social
6.3%
Paid
0.4%

Headcount Trend

Current headcount: ~6.9K

Marketing Team

Marketing Team Size
185 (3% of company)

Recent News