Senior Media Planning Manager at DAZN | New York City, NY | $70K/yr – $90K/yr

DAZN

Senior Media Planning Manager

New York City, NY (Hybrid)

$70K/yr – $90K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own cross-channel media strategy and budget forecasting while driving agency partnerships and performance across TV, digital, social, OOH, audio, and partnerships.

Translate business goals and audience insights into integrated media plans and measurement frameworks.
Lead cross-functional collaboration with Brand, Growth, Product, and regional teams to align plans with business outcomes.

Job Description

Responsibilities

Lead cross-channel media strategy, budget allocation, and performance forecasting from brief to delivery.
Manage media agencies and ensure best-in-class planning, buying, and optimization across TV, digital, social, OOH, audio, and partnerships.
Oversee campaign delivery across TV, digital, social, OOH, audio, and partnerships.
Translate commercial goals, audience insights, and research into robust media plans.
Manage budgets, investment allocation, forecasting, and pacing across campaigns.
Review campaign performance and deliver actionable insights to stakeholders.
Develop measurement frameworks and support MMM, attribution, and uplift studies.
Guide creative teams on media-informed asset needs and format best practices.
Collaborate with Brand, Growth, Product, and regional teams to align plans with business goals.
Identify strategic opportunities based on consumer behaviour, trends, and competitive analysis.

Requirements

Strong experience in media planning, strategy, or comms planning within a media agency or in-house team
Deep understanding of the North American media landscape and consumer behaviour
Cross-channel expertise across TV, digital, social, OOH, and programmatic
Ability to translate insights and data into strong media recommendations
Strong analytical ability and experience with measurement, reporting, and effectiveness tools
Excellent stakeholder management and communication skills
Ability to manage high-volume, fast-paced campaigns with multiple priorities
Experience working with creative, research, and data teams to inform media approaches
A proactive, solution-oriented mindset with strong attention to detail

Preferred

Knowledge of subscription, streaming, entertainment, or sports industries (a plus)

Benefits

Benefits include access to DAZN, up to 15 days of paid time off and 9 days of annual leave, health benefits (including dental & eye care) and a generous sick time package as well as short and long-term disability covering, parental leave offering, personal insurances, such as basic life term and personal accident and access to a 401(k) retirement plan. You’ll also find a family friendly community, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.

DAZN

We are DAZN. We are innovators, game-changers and pioneers. Together, we bring ambition to life.We are the digital leader in global sports media. We are home to the world’s largest, fastest-growing sports streaming service. We're using world-class technology to revolutionise the industry.As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere.For us, it's all about Limitless Ambition - never settling, always restless, always wanting more for our customers. We're growing fast and have made a big impact so far, and that's just the beginning. There's so much we can do. Working with us is exciting, empowering and truly global. We are committed to fostering an inclusive environment, both inside and outside of our walls, that values equality and diversity. A place where everyone can contribute at the highest level and have their voices heard. For us, this means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.If you’d like to include a cover letter with your application, that’s fine. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience. Our aim is to make our hiring processes as accessible for everyone as possible. We will do our best to accommodate adjustments for interviews. If you're ambitious, inventive, passionate, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.We look forward to hearing from you!

Founded in 2015

London, England, GBR

3.8K employees (1,007 in marketing)

dazngroup.com