Paid Media Strategist, iLawyer Marketing
EverService Holdings, LLC
District of Columbia, USA (Remote)
$60K/yr - $70K/yrIn-houseFull-timeMid level2+ years exp.
8 hrs ago
Senior Media Planner
Fort Lauderdale, FL (On-site)
Salary Not AvailableSenior Level2+ years expFull time
Posted 5 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive digital media planning and optimization for a retail-focused agency, coordinating with traditional media and internal teams.
- Own planning and execution of digital campaigns in tandem with the traditional media team.
- Must-have: 2–4 years media planning experience (digital and traditional).
- Standout: Experience coordinating with search/SEO teams and presenting to clients.
Job Description
Responsibilities
- Plan digital media campaigns in tandem with the traditional media team.
- Research, plan, execute and optimize performance reporting for digital campaigns across display, video, mobile, and gaming.
- Coordinate with paid search and SEO teams on reporting and budget allocation.
Requirements
- Bachelors degree in business, marketing, advertising or related field.
- 2-4 years media planning experience; Digital and Traditional, TV, Cable, Radio.
- Proficiency with MS Office: Outlook, Excel, Word and PowerPoint.
Preferred
- Experience in retail, restaurant and/or franchisee operations is highly desirable.
- Full service agency experience preferred, but not required.
- Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek) is a plus.
Zimmerman Advertising
2.8 Glassdoor
Welcome to the machine. The retail growth machine. Zimmerman Advertising, an Omnicom Group company, is the leading integrated retail agency in the country. Zimmerman’s clients represent some of the most prominent retail brands in the country, including McDonald's, Planet Fitness, Yuengling, Holland America, Seabourn, AutoNation, Five Below, KAY Jewelers, La-Z-Boy, Tire Kingdom, Urban Air, and more! Zimmerman provides the following marketing services: strategic planning, analytics, market research, creative development, LSM, production, media planning and buying, direct response, digital/interactive and results analysis. Headquartered in South Florida, the agency has a national network. For information on the agency, visit http://www.zadv.com.
Founded in 1984
Fort Lauderdale, FL, US
616 employees (258 in marketing)
36% recommend to a friend
20% CEO approval
Traffic Signals
Monthly Visitors
6.2K
Traffic Source Mix
Search
29%
Direct
54.8%
Referral
5.7%
Social
9.3%
Paid
1.2%
Headcount Trend
Current headcount: ~592
Marketing Team
Marketing Team Size
183 (31% of company)
Median Career Experience
7.5 years
Median Tenure
4.6 years
