Senior Marketing Designer

New Gloucester, ME (On-site)

$75K/yr – $90K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive campaign creative at Anchour by leading cross-channel campaigns and scalable creative systems for performance marketing.

  • Lead campaign creative across paid social, display, email, and landing pages.
  • Must-have: 5+ years designing campaign creative with a strong portfolio.
  • Standout: Experience building campaign systems across formats, placements, and scale.

Job Description

Responsibilities

  • lead campaign creative across channels, contribute to concepting, and help raise the bar on what marketing work looks like at Anchour.
  • Lead Campaign Creative: Develop and execute high-quality digital campaign creative across channels, including paid social, display, email marketing, and landing pages. Maintain visual consistency while adapting work for performance across platforms.
  • Concept & Shape Campaign Ideas: Collaborate with strategists, copywriters, and marketers to develop campaign concepts and creative directions that align with client goals and resonate with target audiences.
  • Design for Performance: Bring a data-informed eye to creative decisions — understanding platform behavior, format best practices, and what drives engagement across Meta, Google Display, and beyond.
  • Elevate Creative Systems: Think beyond the single asset. Build and extend campaign systems that hold together across formats, placements, and scale.
  • Design High-Impact Ads: Create compelling static and animated ad creative that balances strong visual storytelling with performance marketing best practices.
  • Craft Engaging Email Campaigns: Design marketing emails and templates that are visually compelling, strategically structured, and built for how people actually read email.
  • Guide Campaign Production: Oversee and support the production of campaign deliverables, ensuring designs are executed accurately and efficiently across all formats and placements.
  • Present & Defend Compelling Work: Bring your thinking into the room. Articulate creative rationale and strategic decisions clearly to clients and internal teams.
  • Refine Creative Through Feedback: Iterate and refine your work based on client and leadership feedback, strategic objectives, and performance insights, ensuring all final deliverables meet the highest creative standards.

Requirements

  • Experience: 5+ years designing campaign creative at a digital or creative agency, with a portfolio that shows range across paid social, email, display, and landing pages.
  • Technical Proficiency: Strong technical skills and in-depth knowledge of Figma and Adobe Creative Suite, including After Effects, Illustrator, and Photoshop.
  • Animation Skills: Ability to bring static designs to life with light motion using After Effects or similar tools.
  • Platform Fluency: Solid working knowledge of best practices, technical specs, and campaign objectives for Meta and Google Display.
  • AI-Integrated Workflow: You\'re actively using AI tools in your creative process, for concepting, image generation, or production, and you can show how it\'s made your work sharper without sacrificing craft.
  • Design Fundamentals: A strong eye for typography, grid systems, color theory, information hierarchy, and composition, and the instincts to know when to follow the rules and when to break them.
  • Systems Thinker: You design campaigns, not just assets. Your work holds together across formats, placements, and scale.
  • High Standards, Small Details: You sweat the details and self-edit well. You bring the same level of care to a quick-turn ad as you do to a full campaign.
  • Self-Starter: You take initiative, manage your own workload, and drive projects from concept to completion without needing to be pushed.
  • Collaborative and Direct: You work well with copywriters, strategists, and clients. You speak up when you have questions, take feedback well, and make the people around you better.

Benefits

  • Premium Insurance. Premium health, dental, vision, and life insurance with generous coverage for our US-based team members.
  • Optional HSA. An optional health savings account (HSA) for employees to set aside money on a pre-tax basis for medical expenses.
  • Home Office Setup. Get a laptop + 50% reimbursement for home office equipment.
  • Paid & Flexible Holidays. 12 paid holidays throughout the year, including three flexible holidays.
  • Paid Time Off. Minimum three weeks of paid time off per year.
  • Paid Leaves. Paid parental, medical, bereavement, and other types of leave.
  • Flexible & Summer Fridays. Half-day Fridays throughout the summer, and a get-it-done-and-go mindset year-round.
  • Lifelo ng Learners Fund. Cash for professional development (books, conferences, courses), and team bonding fun times.
  • Baby Bonding Bucks. $500 bonus to cover diapers, meals, or other baby-related expenses for any employee welcoming a new child.
Anchour logo

Anchour

Anchour is a results-driven creative agency that helps ambitious brands unlock their full potential. We partner with companies across key industries—including CPG, finance, retail, professional services, healthcare, and technology—to drive sustainable growth through a unique blend of brand strategy, innovative design, digital experiences, and marketing.Our approach combines strategic insight with creative execution, enabling brands to connect deeply with their audiences and scale efficiently. Whether developing a distinctive brand identity or optimizing digital touchpoints for seamless, customer-centric journeys, we focus on what truly matters: driving measurable outcomes and fostering meaningful connections.From crafting unforgettable brands to executing high-performance campaigns, Anchour is dedicated to helping businesses thrive in competitive markets.

Founded in 2013
New Gloucester, Maine, USA
58 employees (23 in marketing)

Traffic Signals

Monthly Visitors
5.7K
Monthly Google Ads Budget
$48
Traffic Source Mix
Search
20.8%
Direct
29.4%
Referral
4.3%
Social
4.8%
Paid
0.6%

Headcount Trend

Current headcount: ~58

Marketing Team

Marketing Team Size
14 (24% of company)