Senior Marketing and Communications Specialist

Boston, MA (Hybrid)

Salary Not AvailableSenior Level4+ years expUnavailable

Posted 3 weeks ago

Job Summary

Own and drive end-to-end marketing and communications content, shaping editorial direction, audience-focused storytelling, channel execution, and performance-driven adjustments across campaigns.

  • Lead content development and approvals
  • Align drafts with channel strategy and metrics

Job Description

Responsibilities

  • Creates, develops and produces basic to highly complex marketing and communications content to support marketing campaigns, brand management, internal programs and employee communications. Brings strong editorial judgment, storytelling ability and audience awareness to content development, including the ability to conduct interviews, synthesize technical information and write polished materials that make complex topics understandable and useful.
  • Develops creative briefs, writes copy, works with designers and other creative partners, and obtains necessary approvals before publishing materials. Develops content using the style, editorial guidelines and channel strategy appropriate for the audience, platform and business objective.
  • Publishes and promotes content across appropriate channels, including email programs, website, social media, press distribution, intranet and advertising. Partners with digital and channel specialists to align content with audience needs, campaign goals and available performance metrics.
  • Manages content assignments and communications programs from concept through publication, including timelines, budgets, calendars, reviews and approvals. Keeps work organized, clarifies next steps, tracks key performance metrics and recommends adjustments based on results, feedback and changing priorities.
  • Provides technical guidance, constructive review and mentoring to more junior staff. Helps develop junior team members’ writing, content judgment, interviewing skills and ability to work effectively with technical and creative collaborators.
  • Conducts research, interviews and background review to support the development of communications materials. Demonstrates curiosity and the ability to quickly learn unfamiliar topics, ask thoughtful questions and transfer writing, research and synthesis skills across industries or subject areas.
  • Performs other duties as required.

Requirements

  • Bachelor’s Degree.
  • 4 years or relevant experience
  • Equivalent additional directly related experience will be considered in lieu of a college degree.
  • Domestic and/or international travel may be required.
  • The frequency of travel is contingent on specific duties, responsibilities, and the essential functions of the position, which may vary depending on workload and project demands.
  • Amount of Travel Required 10% or less
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CDM Smith

4.1 Glassdoor

CDM Smith is shaping what’s next, now, with world class solutions in water, environment, transportation and energy to public and private clients worldwide. As a full-service engineering and construction firm, we’re staying ahead of the curve of tomorrow’s changing needs and implementing lasting impacts today that propel forward our client services, quality results and enduring value across the entire project life cycle.Visit https://www.cdmsmith.com to discover how we're shaping the now together.

Founded in 1947
Boston, Massachusetts, USA
8.3K employees (681 in marketing)
84% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
111.7K
Traffic Source Mix
Search
38%
Direct
47.2%
Referral
13.1%
Social
0.7%
Paid
0.9%

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Current headcount: ~8.3K

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Senior Marketing and Communications Specialist

CDM Smith · Boston, MA · Hybrid