Responsibilities

• Market Strategy & Positioning
• - Develop and execute integrated product marketing strategies that drive growth across B2B customer segments.
• - Define differentiated value propositions that articulate CoStar’s industry-leadership in data, analytics, and technology.
• Go-to-Market Execution
• - Lead launch planning for new features, enhancements, and market initiatives.
• - Design and execute multi-channel campaigns (digital, events, partnerships, content marketing) to generate awareness and demand.
• Content & Messaging Development
• - Create engaging, customer-focused content including web copy, case studies, testimonials, videos, presentations, and email campaigns.
• - Build narratives that simplify complex concepts and resonate with decision-makers.
• Data & Insights

Requirements

• Bachelor’s degree required from an accredited, not-for-profit, in person, University or College; Master’s degree preferred.
• 7+ years of B2B product marketing experience, ideally within data, SaaS, technology, or analytics-driven industries.
• Proven success in designing and executing full-funnel marketing strategies.
• Strong analytical mindset with ability to interpret data and translate it into actionable insights.
• Excellent written and verbal communication skills, with proven ability to influence across levels and functions.
• Demonstrated track record of collaboration in fast-paced, cross-functional environments.
• Strong strategic thinking combined with hands-on execution.
• Willingness to travel up to 20% for conferences, client meetings, and team collaboration.

Benefits

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
• Life, legal, and supplementary insurance
• Virtual and in person mental health counseling services for individuals and family
• Commuter and parking benefits
• 401(K) retirement plan with matching contributions
• Employee stock purchase plan
• Paid time off
• Tuition reimbursement
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
• Access to CoStar Group’s Employee Resource Groups