Responsibilities

• You own global marketing forecasting and performance intelligence across key acquisition channels including Paid Media, SEO, CRM, ASO, Social, and Consumer performance, ensuring accurate visibility into business outcomes.
• You serve as the centralized partner to FP&A for marketing investment planning, influencing $40M+ in global media spend allocation decisions across U.S. and international markets.
• You develop executive-ready performance narratives and top-of-funnel insights for monthly Executive Business Reviews (MBRs), ensuring leadership has clear, consistent visibility into acquisition and marketplace trends.
• You proactively identify risks and opportunities in marketplace performance, leading cross-functional deep dives into metric shifts (e.g., UBOs, digital leads, signups) and quantifying business impact to guide course-correction.
• You build scenario planning frameworks and alternative outlooks that enable leadership to pressure-test assumptions, evaluate tradeoffs, and respond effectively to changing market conditions.
• You monitor competitive dynamics and emerging acquisition trends (including AI-driven traffic shifts), translating insights into actionable recommendations for marketing strategy and investment prioritization.
• You inform marketing attribution and measurement plans in partnership with Data and FP&A partners to ensure accurate, rigorous, and best-in-class marketing evaluation.
• You support Board-level and executive-facing materials, delivering high rigor, discretion, and clarity in the insights that inform the company’s highest-stakes decisions.

Requirements

• 6–8 years of experience in marketing analytics, forecasting, strategy, business intelligence, FP&A partnership, or a related field.
• Deep expertise in acquisition performance measurement across channels such as Paid Media, SEO, CRM, and App growth, and understand how these drivers connect to marketplace and revenue outcomes.
• Ability to synthesize complex, cross-functional inputs into clear, decision-ready insights and executive-level narratives.
• Proactive in identifying risks, data integrity issues, and performance shifts, with a business-first mindset to solving ambiguous problems.
• Experience influencing investment decisions and strategic planning processes at scale, ideally across multi-market or global environments.
• Strong cross-functional leadership with the ability to build alignment and accountability across stakeholders.
• Exceptional communication, judgment, and organizational rigor, with the ability to operate effectively in fast-moving, high-visibility environments.

Benefits

• We offer benefits to eligible employees including medical, dental, retirement, and generous leave policies.