Senior Manager of Marketing and Communications

California, MO (Remote)

$90K/yr – $105K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive the strategy and execution of CSPF’s marketing and communications across channels, with budget accountability and data-informed decision-making to boost audience growth and donor engagement.

  • Must-have: 7+ years in marketing/communications in nonprofit settings and 3+ years leading teams.
  • Standout: Ownership of budgets, dashboards, and multi-channel campaigns with Programs and Development partners.

Job Description

Responsibilities

  • Support the development and manage the execution of the annual marketing and communications strategy in collaboration with the Director of Marketing and Communications, including goals, priorities, timelines, and success metrics.
  • Manage marketing and communications KPIs, dashboards, and performance benchmarks; analyze trends and elevate insights, risks, and recommendations to inform decision-making.
  • Manage monthly team performance and reporting processes to ensure accountability and continuous improvement.
  • Manage assigned marketing and communications budgets, including forecasting, tracking expenses, monitoring variances, and supporting efficient use of resources.
  • Support annual marketing and communications budget planning in collaboration with Director of Marketing and Communications.
  • Develop, refine, and apply audience segmentation strategies and supporter personas to strengthen messaging relevance, engagement, and long-term audience growth.
  • Manage and support brand research initiatives, including audience and brand perception surveys, and translate findings into actionable recommendations that strengthen positioning and messaging.
  • Turn organizational initiatives — including advocacy, programs, fundraising, and partnerships — into clear messaging frameworks and integrated campaign plans.
  • Partner closely with Programs to translate program work into compelling stories and communications that highlight impact, deepen public understanding, and strengthen engagement with California’s state parks.
  • Partner closely with Development and Membership leadership to ensure marketing and communications efforts support donor engagement, retention, and growth.

Requirements

  • Commitment to CSPF’s mission and Justice, Equity, Inclusion, and Diversity initiatives.
  • Bachelor’s Degree or equivalent experience required.
  • 7+ years of experience in marketing, communications, or related fields, preferably in a nonprofit or mission-driven organization.
  • 3+ years of team leadership experience, preferably managing staff and vendors in fundraising or marketing environments.
  • Experience managing external marketing and communications vendors, consultants, or agencies, including creative partners, digital vendors, or public relations firms.
  • Demonstrated experience developing or managing integrated marketing and communications strategies and using data and analytics to drive decisions.
  • Strong understanding of multi-channel marketing, content strategy, audience segmentation, brand positioning, and integrated campaigns across owned, earned, and shared media.
  • Excellent writing, editing, and proofreading skills.
  • Strong written and oral communication skills.
  • Willing and able to travel and/or attend events across California, sometimes on weekends or evenings, as necessary.

Preferred

  • Experience launching new ideas, leading brand or audience research initiatives, or driving process improvements.

Benefits

  • Employee benefits include medical, dental, and vision insurance
  • acupuncture/chiropractic
  • participation in 401k retirement plan with match after one year of service
  • employee life, accidental, long- and short-term disability insurance
  • participation in pre-tax commuter benefits and flexible spending account
  • health and wellness and hybrid office stipend after 6 months of employment
  • paid vacation
  • 13 paid holidays
  • birthday holiday
  • sick time
NTEN logo

NTEN

We're a community of nonprofit professionals who recognize that technology is integral to our work and lives. We've seen firsthand in our communities that access to technology and using it effectively is a consistent barrier across all forms of inequity. Together we can dismantle existing systems of oppression and create new ways for our organizations to approach technology strategically and deploy it in racially equitable ways.

Founded in 2000
Portland, Oregon, USA
47 employees (8 in marketing)

Traffic Signals

Monthly Visitors
38.4K
Monthly Google Ads Budget
$2.6K
Traffic Source Mix
Search
35.7%
Direct
52%
Referral
8%
Social
3.2%
Paid
0.8%

Headcount Trend

Current headcount: ~48

Marketing Team

Marketing Team Size
7 (15% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Grant, 4 years ago

Funding History

  • Jul 2022
    Grant