Responsibilities

• Implement integrated content and messaging strategies across key initiatives and campaigns, translating goals into clear communication plans, timelines, and deliverables.
• Manage campaign workplans to keep projects on schedule, on brand, and within scope, proactively resolving issues and escalating risks as needed.
• Lead day-to-day content development for integrated campaigns and partner with creatives and vendors to produce high-quality materials, manage project-level budgets, and coordinate promotional activities.
• Oversee daily social media planning, posting, and monitoring to strengthen engagement and advocacy, and provide recommendations based on performance metrics.
• Coordinate news release distribution, talking points, and background materials for PR initiatives, collaborating with writers, communications teams, and program leads on story development.
• Monitor media coverage and prepare regular reports with insights and recommendations to guide future amplification and outreach.
• Build and maintain strong working relationships with program leaders, academic units, communications partners, and external collaborators to support shared priorities.

Benefits

• Outstanding Benefits Package
• Working at UB comes with benefits that exceed salary alone. There are personal rewards including comprehensive health and retirement plan options. We also focus on creating and sustaining a healthy mix of work, personal and academic pursuit – all in an effort to support your work-life effectiveness. Visit our benefits website to learn about our benefit packages .