Senior Manager, Global Events Marketing

New York, USA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive global enterprise event marketing and executive-facing experiences for Darktrace, owning end-to-end strategy, planning, and ROI-focused execution.

  • Own event strategy and execution across Tier 1/2 and sponsorship events to drive pipeline and brand lift.
  • Must-have: 5+ years in large-scale event marketing with cross-functional leadership and budget ownership.
  • Standout: Global scale with cybersecurity/AI/enterprise tech focus and executive-ready reporting.

Job Description

Responsibilities

  • Contribute to global event strategy and plans across assigned Tier 1, Tier 2 and strategic sponsorship events.
  • Own and manage specific objectives tied to pipeline, brand elevation, customer engagement, and competitive positioning working with executive sponsors, brand, creative and product marketing teams.
  • Collaborate with cross-functional teams to drive alignment on execution, promotion and event readiness.
  • Deliver operational excellence at every stage of pre-and post-event to ensure tracking, reporting and performance.
  • Orchestrate event plan timelines, deliverables, and production with agency partners to ensure the highest quality experience.
  • Own the game plan for speaking opportunities, traffic, promotion, meetings and networking with creative, innovative ideas and execution.
  • Contribute to the traffic strategy including creative, messaging, demos, and attendee experience with key stakeholders.
  • Coordinate session content development, speaker strategy, prep, and thought leadership integration with key stakeholders.
  • Manage logistics comfortably: booth build, AV, staffing, run-of-show, vendor management and onsite operations.
  • Work with regional marketing to build demand gen plans, meeting targets, including pre-event, onsite, and post-event motions.

Requirements

  • 5 + years of event marketing experience planning, managing, and achieving strong outcomes for large-scale industry and company events, preferably in cybersecurity, AI, SaaS or enterprise technology
  • Proven success in executing multiple events simultaneously managing internal and external resources, with the goal of driving pipeline and measurable outcomes
  • Exceptional project-management skills with the ability to juggle multiple programs simultaneously. Can demonstrate operational and organization skills and mastery of planning & execution frameworks
  • Strong, effective communication skills and executive presence including presentation, written, verbal and cross-functional leadership. Demonstrates cross-group and 1:1 collaboration, communication and problem solving.
  • Experience with industry-wide technologies for registration, virtual experiences, mobile applications, and more.
  • A motivated initiative-taker that is curious shows a bias for action and can deal with ambiguity by sharing ideas and solutions as the business continues to grow and expand.
  • Comfortable working in fast-paced, high-growth environments. Bachelor’s degree in business, technology, marketing, or related field preferred
  • Willing to travel up to 50%.

Benefits

  • 100% medical, dental and vision insurance, plus dependents
  • Paid parental leave
  • Pet insurance Discount
  • Life insurance
  • Commuter benefits
  • 401(k)
  • Employee Assistance Program
    Darktrace logo

    Darktrace

    3.3 Glassdoor

    Darktrace is a global leader in AI cybersecurity, providing the essential cybersecurity platform to secure organizations today and for an ever-changing future. Darktrace AI learns from each business's unique data in real time, detecting threats and intervening against attacks with precision and speed. We are a diverse and inclusive team of over 2,400 employees, each playing a crucial role in protecting nearly 10,000 organizations and communities worldwide from known, unknown, and novel cyber-threats.

    Founded in 2013
    Cambridge, England, GBR
    2.5K employees (106 in marketing)
    52% recommend to a friend
    68% CEO approval

    Traffic Signals

    Monthly Visitors
    236K
    Monthly Google Ads Budget
    $759.9K
    Traffic Source Mix
    Search
    44.7%
    Direct
    44.1%
    Referral
    7.4%
    Social
    2%
    Paid
    1.6%

    Headcount Trend

    Current headcount: ~2.5K

    Marketing Team

    Marketing Team Size
    80 (3% of company)
    Median Career Experience
    11 years
    Median Tenure
    3.1 years

    Funding

    Total Funding
    $230.5M
    Last Raise
    $50M
    Post IPO Secondary, 6 years ago

    Funding History

    • Mar 2020
      Post IPO Secondary
    • Sep 2018
      Series E • $50M
    • May 2018
      Secondary Market

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