Senior Manager, Content Marketing

New York City, NY (Hybrid)

$106K/yr – $185K/yrSenior Level10+ years expFull time

Posted 4 days ago

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Job Summary

Own end to end development of client focused thought leadership and market assets by coordinating with editorial, product marketing and events teams to advance growth priorities.

  • Translate complex subject matter into accessible content and guide story angles for senior practitioners.
  • Collaborate across editorial, campaigns, and channels to execute strategy and manage content pipelines.

Job Description

Responsibilities

  • Interview practitioners and translate complex experience and expertise into accessible, client-focused thought leadership.
  • Develop articles, executive perspectives, campaign content, event-related materials, case studied and other market-facing assets.
  • Partner with FLC editorial leadership and the Corporate Editorial function on content strategy, editorial planning, quality standards and firmwide/cross segment and regional opportunities.
  • Work with product marketing leads to connect content activity to FLC’s priority growth areas and campaigns.
  • Collaborate with Corporate Editorial colleagues to identify opportunities to elevate FLC perspectives through broader firm channels and initiatives.
  • Support the development and management of editorial calendars and content pipelines.
  • Repurpose major content into assets for social media, email, paid campaigns, events, presentations and business development outreach.
  • Partner with corporate digital, communications, events and segment/cross segment business development teams to activate content across channels.
  • Support priority events with timely pre-event and post-event content.
  • Manage multiple assignments, stakeholders and deadlines while maintaining strong quality, accuracy and consistency.

Requirements

  • Bachelor’s degree in marketing, communications, journalism, English, business or a related field.
  • Approximately 10 or more years of experience in content strategy, thought leadership, editorial development or marketing communications.
  • Experience writing within professional services, consulting, financial services, cybersecurity, legal, regulatory or other complex industries.
  • Exceptional writing, editing, interviewing and storytelling skills.
  • Demonstrated ability to translate technical subject matter into clear and commercially relevant content.
  • Experience supporting integrated marketing campaigns across multiple channels.
  • Strong editorial judgment, project-management skills and attention to detail.
  • Ability to work effectively with senior leaders and across a global, matrixed organization.
  • This role requires travel to clients and FTI offices
  • Applicants must be currently authorized to work in the United States on a full-time basis; this position does not provide visa sponsorship

Preferred

  • Experience within a Big Four firm, consulting organization, law firm or other professional services environment.
  • Familiarity with highly regulated industries, e.g. financial services, cybersecurity, investigations, disputes, healthcare, regulatory, risk-related topics.
  • Experience working with centralized or corporate editorial and communications teams.
  • Understanding of content-performance measures, including web traffic, social engagement and campaign results.
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FTI Consulting

4.0 Glassdoor

FTI Consulting is the leading global expert firm for organizations facing crisis and transformation, with more than 7,900 employees located in 32 countries and territories.Our professionals work closely with clients to anticipate, illuminate and overcome complex business challenges and make the most of opportunities.

Founded in 1982
Washington, District of Columbia, USA
10K employees (498 in marketing)
78% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
297.1K
Monthly Google Ads Budget
$25.3K
Traffic Source Mix
Search
46.5%
Direct
42.4%
Referral
8.7%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~10.1K

Marketing Team

Marketing Team Size
440 (4% of company)
Median Career Experience
11.5 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
3

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