Responsibilities

• Develop content marketing strategies that support our product, Schwab retail, and Schwab Advisor Services marketing strategies. Detailed content recommendations should include the business need, audience, marketing objectives, content format(s), KPIs, activation channels, search and generative engine optimization, promotion channels, and overall timing.
• Serve as content marketing lead for assigned projects, ensuring successful execution of strategies.
• Produce content. Collaborate with DAFgiving360 staff, Schwab partners, and agency partners on production.
• Collaborate with DAFgiving360 marketing staff on content activation and amplification.
• Monitor and report on content performance and share recommendations for performance optimization.

Requirements

• BA or BS degree in marketing, communications, journalism, English, economics, finance, or a related subject, or equivalent work experience
• Experience marketing donor-advised funds, philanthropic services, or financial services
• 7+ years of professional writing and editing experience
• Experience developing integrated, multi-channel content marketing campaigns
• Passion and talent for creating compelling content in multiple formats, including thought leadership articles and podcasts
• “Big picture” thinking—ability to identify all work and opportunities involved with a content marketing project
• Ability to work in a fast-paced environment with firm deadlines
• Ability to lead multiple projects with multiple partners and varying levels of scope at one time
• Extreme attention to detail in content production
• PowerPoint skills

Preferred

Benefits

• 401(k) with company match and Employee stock purchase plan
• Paid time for vacation, volunteering, and 28-day sabbatical after every 5 years of service for eligible positions
• Paid parental leave and family building benefits
• Tuition reimbursement
• Health, dental, and vision insurance