Senior Manager, Communications

New York, USA (Hybrid)

$100K/yr – $115K/yrSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive strategic media relations and executive communications for Versant’s Fandango and Rotten Tomatoes brands across partnerships, events, and high-visibility initiatives.

  • Own proactive earned media strategy and media engagement with top-tier reporters.
  • Must-have: 6+ years in media relations or strategic communications in entertainment or tech.
  • Standout: Experience managing external agencies and cross-functional programs for major events.

Job Description

Drive strategic media relations and executive communications for Versant’s Fandango and Rotten Tomatoes brands across partnerships, events, and high-visibility initiatives.

Responsibilities

  • Develop story angles, pitches and press materials to publicize various brand products and services for Fandango and Rotten Tomatoes, leveraging relevant industry trends, consumer insights and seasonal opportunities
  • Drive publicity for digital content initiatives, including original video, celebrity-driven content, and exclusive programming across Fandango and Rotten Tomatoes
  • Build and maintain strong relationships with national, tech, business, and entertainment reporters (film and TV) and broadcast producers
  • Translate complex business priorities across product, streaming, and digital platforms into clear, compelling stories that resonate with media, partners, and consumers
  • Develop executive messaging frameworks, briefing materials, and rapid-response talking points for high-visibility and time-sensitive situations
  • Identify and secure high-impact opportunities for Executives including media interviews, speaking engagements, industry panels, and awards recognition
  • Partner closely with multiple internal stakeholders to learn of new partnerships and ensure communications support broader business objectives
  • Lead end-to-end communications and operations for major industry events (e.g., film festivals, exhibitor conventions), including messaging, press opportunities, and on-site activations
  • Plan and staff industry events, press tours and interviews, as well as assist with executing company-wide events when needed
  • Ensure consistent, timely, and reputationally sound communication across all brands and platforms
  • Manage weekly media tracking and reporting, event calendars, and detailed maintenance of media contact lists
  • Manage an external PR agency, ensuring strong alignment and strategic execution across initiatives for all digital brands

Requirements

  • 6+ years of experience in media relations, corporate communications, or strategic communications, preferably within a media, entertainment including film, or technology environment.
  • Established relationships with reporters across top tier entertainment and media industry outlets, with a demonstrated ability to secure meaningful, high impact coverage.
  • Exceptional writing and messaging skills, with experience developing press releases, executive talking points, briefing materials, and other media materials.
  • Experience leading proactive earned media strategies and supporting communications around major announcements, partnerships, or corporate milestones.
  • Strong understanding of the media, entertainment (TV and film), and technology landscape, including key industry trends and the evolving media ecosystem.
  • Demonstrated ability to work effectively across cross functional teams and navigate complex organizations to advance communications priorities.
  • Strong judgment and the ability to operate effectively in fast paced environments while managing sensitive or high visibility issues.

Preferred

  • Proactive, organized, and resourceful with excellent judgment.
  • Strategic thinker with an understanding of the broader media business.
  • Works well under pressure and maintains professionalism in high-stakes situations.
  • Discreet with sensitive or confidential company information.
  • Passion for media, storytelling, and Versant’s mission to shape the future of the industry.
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Versant Media

VERSANT is an industry-leading media and entertainment business with a strong portfolio of networks and complementary digital platforms, including renowned brands MS NOW, CNBC, USA Network, Golf Channel, E!, SYFY, Oxygen GolfNow, Fandango, Rotten Tomatoes and SportsEngine. VERSANT’s iconic and award-winning businesses serve its audiences through four core markets: political news and opinion, business news and personal finance, golf and athletics participation, and sports and genre entertainment.

6.2K employees (2,527 in marketing)

Headcount Trend

Current headcount: ~6.2K

Marketing Team

Marketing Team Size
1,547 (25% of company)
Median Career Experience
13 years
Median Tenure
0.8 years
Marketing Roles Posted (Last 30 Days)
2