Senior Manager, Brand Marketing

New York City, NY (On-site)

$150K/yr – $200K/yrSenior Level8+ years expFull time

Posted 4 weeks ago

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Job Summary

Own brand platform and external narrative across RADAR, with a focus on scalable messaging and consistent brand execution.

  • Brand Strategy: Drive Brand Platform and messaging architecture to translate complex tech intocredible business language for external audiences.
  • Campaign Management & External Channels: Build a campaign calendar, design franchise and one-off content, and manage website, LinkedIn, and earned media with PR agency support.
  • Enablement & Internal Alignment: Create templates, guidelines, and self-serve toolkits to empower teams and align internal comms while avoiding bottlenecks.

Job Description

Own brand platform and external narrative across RADAR, with a focus on scalable messaging and consistent brand execution.

  • Brand Strategy: Drive Brand Platform and messaging architecture to translate complex tech intocredible business language for external audiences.
  • Campaign Management & External Channels: Build a campaign calendar, design franchise and one-off content, and manage website, LinkedIn, and earned media with PR agency support.
  • Enablement & Internal Alignment: Create templates, guidelines, and self-serve toolkits to empower teams and align internal comms while avoiding bottlenecks.
RADAR logo

RADAR

4.6 Glassdoor

Geofencing SDKs, maps APIs, and AI-enabled solutions that help you engage your customers, optimize your operations, and protect your business with geolocation.

Founded in 2016
New York, New York, USA
179 employees (13 in marketing)
90% recommend to a friend

Traffic Signals

Monthly Visitors
148.2K
Monthly Google Ads Budget
$23.9K
Traffic Source Mix
Search
43.7%
Direct
41.2%
Referral
10.7%
Social
2.8%
Paid
1.2%

Headcount Trend

Current headcount: ~180

Marketing Team

Marketing Team Size
9 (5% of company)
Median Career Experience
13 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$85.5M
Last Raise
$55M
Series C, 4 years ago

Funding History

  • Feb 2022
    Series C • $55M
  • Feb 2020
    Series B • $20M
  • Apr 2019
    Series A • $8M

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