Senior Field Marketing Manager - Quality Cloud

USA (Remote)

$95K/yr – $175K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Drive enterprise software marketing strategy and ABM programs for target accounts.

  • Own integrated marketing strategy and ABM programs for target buyers.
  • Must-have: 7+ years of enterprise software marketing.
  • Standout: Cross-functional orchestration with Sales, Enablement, Product Marketing, and Analytics.

Job Description

Responsibilities

  • Own integrated marketing strategy and partner closely with cross-functional teams on objectives and themes that speak directly to the interests of key target buyers and influencers
  • Create effective integrated marketing programs and communications in partnership with Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops
  • Create awareness, nurture, and educate key contacts within target accounts to drive pipeline and accelerate sales opportunities
  • Manage events (in-person and virtual) including logistics, promotions, content, and post-event follow-up to ensure impact and ROI
  • Track, analyze, and optimize programs and ABM initiatives
  • Work cross-functionally with Sales, Sales Enablement, and Strategy teams to ensure optimal orchestration and effectiveness of marketing programs
  • Build and maintain a complete and accurate account and contact database

Requirements

  • 7+ years of enterprise software marketing experience
  • Exceptional communication, writing, and organizational skills
  • Highly organized with strong attention to detail
  • Self-directed and able to manage multiple projects under aggressive timelines and expectations
  • Proficient in delivering content via LinkedIn
  • Working knowledge of a data visualization tool (e.g., Sigma) and marketing automation platform experience (Marketo)
  • Growth minded and a team player with a positive attitude

Preferred

  • Experience in project management and marketing operations
  • Experience in a high-growth software or technology company

Benefits

  • Medical, dental, vision, and basic life insurance
  • Flexible PTO and company paid holidays
  • Retirement programs
  • 1% charitable giving program
Veeva Systems logo

Veeva Systems

3.6 Glassdoor

Veeva Systems Inc. is a leader in cloud-based software for the global life sciences industry. Committed to innovation, product excellence, and customer success, Veeva has more than 875 customers, ranging from the world's largest pharmaceutical companies to emerging biotechs. Veeva is headquartered in the San Francisco Bay Area, with offices in Canada, Europe, Asia, and Latin America. Visit the Jobs section for open positions and remember that correspondence to new applicants and existing candidates will only come from an official @veeva.com email address.

Founded in 2007
Pleasanton, CA, US
9.1K employees (994 in marketing)
66% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
656.2K
Traffic Source Mix
Search
36.9%
Direct
41%
Referral
14.6%
Social
6.7%
Paid
0.6%

Headcount Trend

Current headcount: ~9.5K

Marketing Team

Marketing Team Size
323 (3% of company)
Median Career Experience
9 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Total Funding
$7M
Last Raise
$4M
Series Unknown, 18 years ago

Funding History

  • Jun 2008
    Series Unknown • $4M
  • Feb 2007
    Angel • $3M

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