Senior Director of Public Relations

Olivette, MO (On-site)

$145K/yr – $150K/yrSenior LevelFull time

Posted 23 hrs ago

Job Summary

Own and lead Howard University's enterprise-wide media relations and external communications, guiding proactive and reactive strategies, executive visibility, and reputation management across local, national, and global audiences.

  • Lead strategic media relations and crisis communications
  • Advise senior leadership on messaging and reputation management

Job Description

Responsibilities

  • The Senior Director of Public Relations is a senior communications strategist responsible for leading the University's enterprise-wide media relations, public relations, and external communications initiatives that advance Howard University's reputation, visibility, and strategic priorities.
  • The Senior Director serves as one of the University's primary media relations leaders, providing strategic counsel to senior leadership while overseeing proactive and responsive communications that strengthen Howard University's reputation among key stakeholders.
  • Under the direction of the Vice President and Chief Communications Officer, and as a member of the Office of University Communications leadership team, the Senior Director develops and implements integrated public relations strategies that elevate the University's local, national, and global profile by promoting academic excellence, research innovation, institutional leadership, faculty expertise, student achievement, alumni success, community engagement, and other strategic initiatives.
  • The Senior Director serves as a senior communications leader responsible for advancing Howard University's reputation through strategic media relations, issues management, executive communications , and risk/crisis communications .
  • The position partners with senior leadership and University stakeholders to support institutional priorities and enhance the University's visibility and brand.
  • Strategic Public Relations: Collaborate with the Office of University Communications leadership and management teams to develop and execute comprehensive public relations strategies that support the University's strategic priorities and institutional goals.
  • Lead proactive media relations initiatives that increase visibility for Howard University's academic, research, philanthropic, and institutional accomplishments.
  • Identify and develop opportunities to position University leaders, faculty, and subject matter experts as trusted voices on issues of national and global importance.
  • Build and maintain strong relationships with local, regional, national, and international media outlets.
  • Develop integrated communications plans for major institutional announcements, initiatives, and special projects.

Requirements

  • Bachelor's degree in Journalism , Communications, Public Relations, Strategic Communications, Marketing, English, or a related discipline.
  • Master's degree and experience leading college or university communications preferred but not required.
  • Minimum of 10 years of progressively responsible experience in media relations, public relations, strategic communications, journalism, or corporate communications.
  • Minimum of seven years of supervisory and leadership experience.
  • Experience leading higher education, nonprofit, government, or other mission-driven organizations , and strong understanding of higher education communications or similarly complex organizations. Experience managing crisis communications and issues management.
  • Demonstrated success managing high-profile communications initiatives and complex media environments.
  • Experience serving as an institutional spokesperson, and successfully securing national, regional, and international media coverage.
  • Experience advising senior executives on communications strategy and reputation management.
  • Exceptional writing, editing, and verbal communication skills.
  • Experience using media monitoring and analytics platforms (e.g., Cision, Meltwater, Muck Rack, or similar) , and digital media strategy, content management systems, and AI-assisted communications tools.

Preferred

  • Master's degree and experience leading college or university communications preferred but not required.

Benefits

  • Health & Wellness: Comprehensive medical, dental, and vision insurance, plus mental health support
  • Work-Life Balance: PTO, paid holidays, flexible work arrangements
  • Financial Wellness: Competitive salary, 403(b) with company match
  • Professional Development: Ongoing training, tuition reimbursement, and career advancement paths
  • Additional Perks: Wellness programs, commuter benefits, and a vibrant company culture
Howard University logo

Howard University

3.5 Glassdoor

Howard University, a culturally diverse, comprehensive, research intensive and historically Black private university, provides an educational experience of exceptional quality at the undergraduate, graduate, and professional levels to students of high academic standing and potential, with particular emphasis upon educational opportunities for Black students. Moreover, the University is dedicated to attracting and sustaining a cadre of faculty who are, through their teaching, research and service, committed to the development of distinguished, historically aware, and compassionate graduates and to the discovery of solutions to human problems in the United States and throughout the world. With an abiding interest in both domestic and international affairs, the University is committed to continuing to produce leaders for America and the global community.

Washington, District of Columbia, USA
7.7K employees (333 in marketing)
75% recommend to a friend
80% CEO approval

Salaries

Posted range

$145K/yr – $150K/yr

Taken straight from the job posting.

See all Howard University salaries

Marketing Team

Marketing Team Size
226 (3% of company)
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$29.9M
Last Raise
$17.5K
Grant, 2 years ago

Funding History

  • Feb 2024
    Grant
  • Dec 2023
    Grant • $17.5K
  • Jan 2023
    Grant • $150K

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$332.4K
Traffic Source Mix
Search
48.6%
Direct
42.8%
Referral
6.1%
Social
0.9%
Paid
1.5%

Headcount Trend

Current headcount: ~7.7K

Recent News

Howard University logo

Senior Director of Public Relations

Howard University · Olivette, MO · On-site