Responsibilities

• Own, manage and grow a portfolio of marketing and promotional services including digital, print and event marketing opportunities.
• Act as both a highly competent representative of our company’s technical abilities and a driver of new capability evolution based on market insights and manufacturer demands.
• Look outside our company and industry to keep abreast of B2B / B2B2C demand generation strategies.
• Own industry and general market intelligence on marketing service benchmarks and our businesses’ performance in relation to benchmarks as a method for growing the marketing services programs.
• Partner with cross-functionally including internal sales, marketing, and IT partners to deliver successful manufacturer campaigns.
• Align sales initiatives with manufacturer and in house brands marketing initiatives, where appropriate.
• Partner with manufacturers to co-develop marketing plans that drive mutual success
• Demonstrate a strong understanding of how to partner with manufacturers to create programs that are in alignment with our business’ operating, financial, sales and profitability goals.
• Develop creative solutions to the unique business needs of manufacturer partners
• Utilize data intelligence to track and refine tactics throughout a campaign to drive to campaign KPIs.

Requirements

• Requires broad experience in fields such as marketing management, business administration, accountancy, sales or similar vocations generally obtained through completion of a four-year Bachelor's Degree Program; MBA with a concentration in Marketing or equivalent preferred.
• Normally requires six (6) years directly related and progressively responsible experience and 4+ years of experience in a management capacity required.
• Experience in the animal health industry strongly preferred.
• Dynamic leadership ability with experience developing high-performance teams.
• Ability to lead the development of standardized processes and end-to-end solutions.
• Excellent communication and presentation skills.
• Experience organizing, planning, and executing large-scale projects.
• Strong networking and consultative skills with the ability to facilitate groups to a resolution.
• Ability to exercise independent judgment and creative problem-solving.
• High degree of technical knowledge of principles in marketing / demand generation strategies

Benefits

• We provide compensation, benefits, and resources that enable a highly inclusive culture and support our team members’ ability to live with purpose every day.
• In addition to traditional offerings like medical, dental, and vision care, we also provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness.
• This encompasses support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, behavioral health solutions, paid parental leave, and paid caregiver leave.
• To encourage your personal growth, we also offer a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more.