Senior Director, Marketing

Los Angeles, CA (Hybrid)

$170K/yr – $190K/yrDirector/Executive10+ years expFull time

Posted 3 days ago

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Job Summary

Own and shape Mindgruve’s brand and thought leadership, while driving demand gen, events, awards, and external communications to build executive visibility and a strong enterprise pipeline.

Lead brand positioning, executive thought leadership, and narrative development
Own marketing-led pipeline programs and integrated campaigns to target enterprise decision-makers
Oversee events, awards submissions, and PR to maximize credibility and industry presence

Job Description

Responsibilities

Brand & Thought Leadership
Develop and execute Mindgruve’s brand positioning and awareness strategy across the U.S. market
Build a consistent executive and company thought leadership program across media, commerce, and marketing analytics
Partner with leadership to define narrative themes aligned to industry trends (AI, commerce media, data-driven marketing, etc.)
Drive content strategy including white papers, case studies, executive POVs, and research insights
Demand Generation & Pipeline Support
Own marketing-led pipeline contribution and lead generation programs
Design and execute integrated campaigns targeting enterprise consumer brand decision-makers
Partner closely with Business Development to align marketing efforts with revenue priorities
Optimize funnel performance across digital, paid media, email, and events

Requirements

10-12+ years of experience in marketing, brand, or growth roles within: holding company media agencies, or large independent media or integrated agencies
Bachelor's Degree
Proven track record of successfully building a marketing agency services or marketing technology solutions to enterprise brands
Strong background in B2B marketing, demand generation, or integrated marketing communications
Experience managing industry events, trade shows, and sponsorship programs
Demonstrated success building thought leadership and executive visibility programs
Deep understanding of agency ecosystems, pitch dynamics, and enterprise client decision-making
Experience marketing AI, martech, adtech, or data-driven marketing services
Existing relationships within the agency and enterprise marketing ecosystem
Background supporting or collaborating with new business / sales teams

Mindgruve

We are a modern media, commerce, and data technology company comprised of strategists, creatives, media and commerce experts, data scientists, and engineers driven by one common purpose — to accelerate business growth through data-driven marketing, creative, and commerce. With over 400 experts worldwide, our teams deliver full-funnel, predictive marketing solutions for global brands.

Founded in 2001

San Diego, California, USA

380 employees (152 in marketing)

mindgruve.com