Senior CRM Performance Analyst

Austin, TX (On-site)

$83K/yr – $116K/yrSenior Level5+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

This role focuses on delivering accurate CRM, customer behavior, and marketing insights to stakeholders, and on supporting decision-making with well-structured reports and analyses. It requires 5+ years of experience, strong analytics, and the ability to translate findings into clear narratives. Benefits emphasize travel perks and comprehensive family-friendly programs.

Job Description

Responsibilities

  • Provide stakeholders with accurate and timely reporting and insights across CRM performance, customer behavior, and marketing effectiveness.
  • Support and conduct analyses on customer satisfaction, loyalty performance, and market and business metrics.
  • Develop a deep understanding of applied analytical methods, modelling techniques and performance measurement frameworks to support delivery of actionable data insight.
  • Communicate insights clearly and concisely to both technical and nontechnical audiences.
  • Produce well-structured reports, dashboards, and presentations to support business decision-making.
  • Assist in evaluating team resource needs and identifying opportunities to reduce duplication and optimize workload distribution.
  • Demonstrate curiosity, rigor, and a proactive approach to raising the quality of insights delivered.

Requirements

  • At least 5 years’ experience in similar role essential with ability to demonstrate ability to deliver commercial performance improvement from data-driven insights
  • Bachelor’s or Master’s degree, or equivalent experience
  • Advanced capability with spreadsheet tools (e.g., pivot tables, complex formulas, data manipulation)
  • Able to interpret CRM and trading performance KPIs & attribution models
  • Strong grounding in marketing performance tracking techniques, including: Transaction attribution, forecasting, and test/learn measurement and optimization
  • Skilled at translating analytical findings into clear, compelling stories for stakeholders
  • Adept, structured problem-solver who supports a test-and-learn and data-driven decision making culture
  • Proficient in Excel and PowerPoint, with the ability to produce high-quality reports and presentations from multiple data sources

    Benefits

    • a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey
    • Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program
    • we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership
    • Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™
    Expedia Group logo

    Expedia Group

    3.8 Glassdoor

    At Expedia Group (NASDAQ: EXPE), we believe travel is a force for good – it opens minds, builds connections, and bridges divides. We create transformative tech that enables unforgettable experiences for all travelers, everywhere. Our trusted family of brands are known and loved by millions, and we power more trips than anyone else. To learn more about our vision of a more open world through travel, visit www.expediagroup.com. We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. If you require an accommodation or adjustment for any part of the application or recruitment process, please let us know by completing our Accommodation Request Form or contacting your recruiter.Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident about who they are. We do not send job offers via email, or any other messaging tools, to individuals we have not had prior contact with. Our email domain is @expediagroup.com. Our official careers website, where you can to find and apply for job openings, is careers.expediagroup.com/jobs. If you require customer service support to cancel, change or ask about a refund for your trip, you can connect with our 24/7 Virtual Agent through the following links:Expedia: https://www.expedia.com/helpcenterHotels.com: https://service.hotels.com/en-us/Vrbo: https://help.vrbo.com/For additional assistance, direct message us on Twitter @ExpediaHelp with your itinerary number and email address: https://twitter.com/ExpediaHelp

    Founded in 2022
    Seattle, Washington, USA
    22K employees (1,459 in marketing)
    76% recommend to a friend
    84% CEO approval

    Traffic Signals

    Monthly Visitors
    2.4M
    Monthly Google Ads Budget
    $11.6M
    Traffic Source Mix
    Search
    33.6%
    Direct
    42.2%
    Referral
    21.4%
    Social
    1.9%
    Paid
    0.6%

    Headcount Trend

    Current headcount: ~21.7K

    Marketing Team

    Marketing Team Size
    1,114 (5% of company)
    Median Career Experience
    14 years
    Median Tenure
    4.1 years
    Marketing Roles Posted (Last 30 Days)
    15

    Funding

    Total Funding
    $4.2B
    Last Raise
    $985M
    Post IPO Debt, 1 years ago

    Funding History

    • Feb 2025
      Post IPO Debt • $985M
    • Apr 2020
      Post IPO Equity • $1.2B
    • Apr 2020
      Post IPO Debt • $2B

    Recent News