Drive strategic communications for VHB, aligning plans with growth initiatives and employee engagement.

• Develops, manages, and implements strategic communications plans and projects in support of VHB’s strategic plan and key growth initiatives related to key clients, pursuits, projects, and/or employee engagement and overall employee experience.
• Identifies, develops, and shares stories (e.g., key projects, people, innovations) to support both external and internal communications and awareness.
• Develops press releases, memos, organizational missions, and other internal or external communications.
• Collects and verifies content or information for media projects.
• Collaborates with offices, clients, pursuit, and employee engagement teams to help direct the content and messaging for communications programs, deliverables, industry events, and other visibility efforts.
• Writes, edits, and places technical and bylined articles in support of growth initiatives. Ensures that they are clear, thorough, on-brand, and seek to preserve the organization’s image.
• Supports internal and external digital marketing campaigns (e.g., eblasts, social media, e-news, press releases, display advertising, content development, review, distribution).
• Recommends placement of internal and external communications. Researches targeted audiences and suggests ways of tailoring messages and communication channels.
• Provides support for VHB Central, Viewpoints, social media, and other communication platforms (e.g., content coordination, development, quality review, promotion).
• Maintains VHB’s brand and voice standards across all communications.

• May represent VHB's media interests alongside senior management. May attend and speak at organizational and publicity events.
• Maintains relationships with media and industry associations and professionals.
• Plans and implements communications programs/promotional campaigns that drive brand awareness and increase visibility. Analyzes data on the performance of specific communications or campaigns.
• Participates in professional and personal development aligned with career goals.
• Performs all job functions in compliance with applicable federal, state, and local regulations and VHB policies and procedures.

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