Senior Campaign Manager, Paid Social

New York City, NY (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own and optimize paid social campaigns for agency clients from planning through performance analysis, collaborating with analytics and internal teams to drive client results.

  • Lead campaign maintenance and QA to ensure accurate setup and pacing
  • Provide regular client insights and identify new opportunities

Job Description

Responsibilities

  • Plan, execute, manage, and optimize paid social media campaigns for agency clients (e.g. auction/exchange based performance media, Facebook, Twitter, Instagram, Pinterest or LinkedIn) both independently, and in support of senior members of the team while meeting or surpassing client performance expectations
  • Demonstrate diligence, attention to detail and adherence to best practices throughout the full campaign life-cycle
  • Maintain and organize campaign-specific materials in team’s shared document repository
  • Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
  • Develop, grow, and maintain relationships with internal teams through exceptional client service
  • Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting and insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Work with media partners to ensure accurate platform implementation

Requirements

  • Four-year college degree
  • Must have 2+ years of experience in bid management, campaign management/optimization, or digital media operations
  • Client facing experience with the ability to identify risks and effectively manage through issues
  • Understanding of traditional and interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Strong project management skills
  • Strong desire to contribute to a team

Benefits

  • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

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