Senior Campaign Manager at CDS Global | New York, USA | $120K/yr – $140K/yr

CDS Global

Senior Campaign Manager

New York, USA (On-site)

$120K/yr – $140K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end programmatic campaign ops and optimization in a senior AdOps leadership role.

Own planning, execution, and optimization of campaigns across ad servers and DSPs.
Must-have: 7+ years in digital advertising with leadership experience.
Standout: Mentors Campaign Specialists and leads cross-functional collaboration.

Job Description

Responsibilities

Oversee the planning, execution, and optimization of campaigns across ad servers and DSPs, ensuring accuracy, efficiency, and alignment with client objectives.
Serve as the primary escalation point for complex trafficking, tracking, and performance issues, guiding teams toward effective resolutions.
Develop and implement advanced optimization strategies to improve KPIs, maximize delivery, and drive measurable impact for clients.
Partner with sales leadership, station leads, and client teams to provide proactive guidance, performance updates, and strategic recommendations.
Lead strategic reviews of campaign pipelines and pacing, identifying risks, opportunities, and corrective action plans.
Maintain subject-matter expertise across On-Site, Audience Extension, Social, Native, and emerging product solutions.
Mentor and coach a team of Campaign Specialists fostering skill development, operational rigor, and consistent best practices.
Help define team workflows, QA processes, and troubleshooting frameworks that improve efficiency and reduce errors.
Collaborate with Product, Operations, and Platforms teams to enhance tools, processes, and platform capabilities.
Support cross-market training initiatives related to campaign setup, optimization, and performance insights.

Requirements

7+ years of experience in digital advertising, campaign management, or AdOps, including leadership or team oversight responsibilities.
Advanced analytical and reporting skills with proficiency in dashboards and Excel/Google Sheets.
Deep understanding of trafficking workflows, pixels, UTMs, and third-party tracking tools.
Excellent communication, stakeholder management, and client-facing skills.
Demonstrated ability to lead multiple complex initiatives simultaneously in a fast-paced environment.
Proven ability to mentor talent, refine processes, and drive cross-functional alignment.
Experience with brand safety, verification, measurement, and attribution platforms.
Background working in an agency, publisher, or large media organization.
Broader understanding of digital strategy, including SEO/SEM, paid social, content marketing, and audience targeting.
Familiarity with emerging ad tech, privacy trends, and performance optimization tools.

Benefits

Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs

CDS Global

3.7 Glassdoor

As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 24 daily and 52 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN. Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.

Founded in 1981

New York, New York, USA

6.4K employees (1,993 in marketing)

eevd.fa.us6.oraclecloud.com:443/hcmUI/CandidateExperience

65% recommend to a friend

78% CEO approval