Senior Associate, Video

New York City, NY (Hybrid)

$40K/yr – $75K/yrMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end video media buys, from negotiating vendor partnerships and testing opportunities to delivery optimization, performance reporting, and client updates across TV and digital video.

  • Manage TV and video buys, including negotiation, test-and-learn opportunities, and creative rotation planning.
  • Coordinate with vendors and platform logistics to ensure on-time delivery and alignment with client goals.
  • Provide quarterly and annual performance reporting and post-buy analyses to drive optimization and future planning.

Job Description

Responsibilities

  • Craft & execute innovative and tactical plans that deliver against and the overarching brand and business objectives
  • Negotiate & execute buys - collaborate with vendors to develop test and learn opportunities
  • Allocate, adjust and monitor schedules to ensure delivery to client goals/network guarantees.
  • Provide tracking reports and post-buy delivery analyses on quarterly and annual bases
  • Fulfill client requests, collect data and information regarding TV ratings and industry trends
  • Register budgets, email specs, analyze plans, call in mix revisions and optimizations
  • Develop of Creative rotation sheet for digital delivered buys
  • Coordinate with Platform Logistics for digital campaign execution
  • Evaluate and assess vendors using proprietary research tools and industry knowledge
  • Participate or lead campaign activation and provide client updates on campaign status

Requirements

  • Bachelor’s degree
  • 1+ years of Video media buying, negotiation and implementation experience in an agency environment is required. You should be up to speed and fluent on the ever evolving Video landscape and industry trends
  • Aptitude for mathematical concepts and an understanding of the video marketplace
  • Able to understand application of, use of industry tools such as (DDS/Prisma, ComScore, Nielsen, AdViews, eMarketer, etc)
  • Excellent presentation, verbal, and written skills

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
  • paid medical leave
  • STD/LTD insurance benefits

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