Senior Associate, Strategy

New York City, NY (Hybrid)

$54K/yr – $72K/yrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the basics of media planning and client service with a data driven, cross team coordination that keeps campaigns on track and assets up to date.

  • Media planning basics: build plans, flowcharts, and decks that translate insights into action.
  • Cross functional execution: align objectives with teams and deliverables to keep campaigns cohesive.
  • Insights and tooling: gather audience and competitive data to inform strategy and keep asset trackers current.

Job Description

Responsibilities

  • Assist in the development of media plans and strategic presentations.
  • Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.
  • Collaborate with internal cross-functional teams to align on objectives and deliverables.
  • Gather and analyze audience insights and competitive data to inform strategies.
  • Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBA’s).
  • Create and update Creative Asset Trackers and Traffic Workbooks with precision.
  • Monitor and resolve issues proactively while seeking guidance when needed.
  • Respond promptly to client requests, providing clear communication and outstanding service.
  • Build foundational expertise in the media planning and buying process, including the role of various media channels.
  • Strive for proficiency in media research tools, software, and competitive marketplace knowledge.

Requirements

  • 2+ years media experience
  • Proficiency in excel (reporting) and PowerPoint (creating and presenting decks)
  • Familiarity with standard media research and planning tools (e.g. Clear Decisions, media ocean)

Preferred

    Benefits

    • medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
    Publicis Health Media logo

    Publicis Health Media

    Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

    Founded in 2012
    Philadelphia, Pennsylvania, USA
    800 employees (170 in marketing)

    Traffic Signals

    Monthly Visitors
    3.3K
    Monthly Google Ads Budget
    $2
    Traffic Source Mix
    Search
    31.1%
    Direct
    45.8%
    Referral
    7.3%
    Social
    14%
    Paid
    1.6%

    Headcount Trend

    Current headcount: ~800

    Marketing Team

    Marketing Team Size
    168 (21% of company)
    Median Career Experience
    8.5 years
    Median Tenure
    4.9 years
    Marketing Roles Posted (Last 30 Days)
    43

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