Senior Associate, Paid Search

New York, USA (Hybrid)

$40K/yr – $75K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own paid search performance by driving day-to-day management, optimization, QA, and reporting while supporting billing and mentoring teammates.

  • Campaign Operations: Oversee keyword/ad copy creation, day-to-day activities, and performance monitoring.
  • Optimization & Analysis: Analyze query data to identify opportunities and implement tests to lift results.
  • Team Enablement & Reporting: Train junior members and contribute to performance reports with quality checks.

Job Description

Responsibilities

  • Manage paid search campaigns: Oversee the implementation of day-to-day activities and provide updates to the team
  • Billing : Support the team in monthly billing and reconciliation process and protocols
  • Conduct analysis: Analyze search query data to identify optimization opportunities and make recommendations.
  • Monitor performance: Track account performance, identify trends, and make necessary adjustments.
  • Create assets: Lead the creation of paid search keyword and ad copy creation
  • Support team members: Train and mentor junior team members and provide guidance and support as needed.
  • Contribute to reporting: Assist in the creation and analysis of performance reports.
  • Quality Assurance: Act as a quality assurance check for the account and excel workbooks

Requirements

  • Relevant post-secondary education, training, or equivalent experience
  • Minimum 2+ year relevant paid search management experience
  • Hand on keyboard experience with Google Ads, Microsoft Ads
  • Hand on keyboard experience with any bid management platform like Marin, SA360 or SKAI
  • Proficient in Microsoft office software, most importantly excel
  • Familiarity with AI buying agents such as Google/Bing Performance Max & Scripts
  • Ability to quickly learn and apply new software and tools
  • Strong analytical skills and ability to think critically, passion for A/B testing
  • A results-driven professional with a passion for learning and a desire to success in a fast-paced agency setting
  • Actively seeks out opportunities to learn and develop new skills

Preferred

  • Google Ads Search Certification
  • Microsoft Ads Certification
  • Google Search Ads 360 Certification
  • AI Powered Shopping Ads Certification
  • AI Powered Performance Ads

Benefits

  • health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

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