Responsibilities

• Provide project and/or marketing leadership on key initiatives to help sustainably grow the brand’s marketplace position (e.g. new product launches, pricing initiatives, etc.)
• Execute annual ABP and marketing plans that deliver financial objectives and aligns with brand strategies.
• Actively participate in the execution of brand commercial programs.
• Analyze consumer data, market share and sales reports to understand brand performance, product health and to track progress against marketing initiatives and return on investment analysis for marketing program.
• Create compelling stories and make sound recommendations about the brand, competitive, category, customer or consumer trends to enhance the brand’s equity and market performance.
• Lead translation of brand strategy, consumer/retailer segmentation and marketplace trends into executable DPSM guidance to the organization.
• Develop and implement distribution, packaging, shelving and merchandising strategies and plans.
• Use business acumen in conjunction with marketing competency to influence and lead projects cross-functionally.
• Engage strategic customer teams to collaboratively build growth plans.
• Identify and develop relevant consumer and/or shopper insights.

Requirements

• Bachelor’s Degree or higher in Marketing/Business related field.
• 3+ years previous business experience.
• Previous marketing internship or full-time experience at a Fortune 500 CPG company.
• Familiarity with brand development planning, innovation, and creative ideation processes.
• Experience developing digital marketing strategy and activation plans to deliver effective personalization.
• Strong analytical knowledge with ability to drive to solutions.
• Ability to influence and deliver compelling communication.
• Demonstrated positive energy to effectively represent brand internally and externally.
• Must be self-driven, not deadline driven.
• Experience working with cross-functional groups (e.g. finance, sales, operations, planning)

Preferred

• MBA/Master’s degree or higher.
• Brand Management or Digital Marketing experience.

Benefits

• Flex That Works at Kimberly-Clark
• We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.
• To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website.