Responsibilities

• Enhance current client relationships by providing a level of service that focuses on:
• In-depth thinking and research that leads to strategic and creative approaches to client challenges
• Responsive, upbeat and professional client interactions
• High standards of execution and attention to detail
• Achieving the best possible results for the client in all we do
• Contribute to client success by working to develop and maintain knowledge about relevant topics/issues, which include:
• Client landscape/products and how they work
• Thought leaders in key areas of healthcare
• Relevant clinical studies and their outcomes
• Competitors, current and/or emerging
• Work with senior leaders of account teams to achieve proficiency/demonstrate leadership in project management, which may include, but is not limited to:
• Coordination with third party organizations and KOLs
• Media relations campaigns (discussed in detail below)
• Managing all aspects of client events, such as logistics, sourcing vendors, developing run of show, etc.
• Maintaining contact/coordinating with press officers at medical organizations
• Managing all aspects of the production of brochures, videos, press kits, and other deliverables, including client review/approval process
• Forging positive relationships with vendors and managing their activities and budgets
• Managing client review/approval process in Veeva, or comparable system, for all materials
• Providing updates on projects that you are managing on internal and client calls
• Writing: Producing written documents that are strategic, cohesive and clearly articulate a story or narrative; Developing clear outlines of materials that provide a rationale for how to write various documents (e.g., press release, backgrounders, pitches); Ability to receive senior feedback and incorporate edits in line with feedback
• Media relations: Implement and execute successful client media relations activities and campaigns, including: Providing recommendations/strong point of view on strategic focus for campaigns; Identifying target/priority media; ensuring that media contact information is up to date; Identifying, recommending and coordinating use of the best vehicles/technology for communicating the client's messages, including satellite media tours, audio news releases, multimedia news releases, etc.; Coordinating timing of key events/announcements/releases; Developing creative, targeted media angles; Achieving success in media contacts, specifically, gaining key media placements for clients; Coordinating and working with spokespeople/other key third parties to ensure timely, accurate delivery of client key messages; Directing media monitoring for coverage and content; developing reports to showcase results; Proactively monitoring Help A Report Out alerts (HARO) and flagging relevant opportunities to senior team members and clients
• Fiscal management: Take an active role in budget development and management by working with senior members of account team to:; Research costs associated with creation of client budget estimates; Be proficient in setting up budget trackers in Excel or other spread sheet software; Effectively manage time and expenses on assigned projects; Support the development of monthly invoicing, which may include detailed invoice wording and/or activity reports; Begin to understand the role of project and staff forecasting
• OVERALL AGENCY GROWTH RESPONSIBILITIES; New business development: Support the new business goals of the agency by:; Alerting appropriate teams to potential leads; Participating in the research, creative idea generation and program development processes; Assisting with creation/development of presentations, including text, slide design, technical support, etc.; Liaise with vendors to gather ideas and/or budget estimates; Agency growth & impact: Strengthen the agency by:; Taking part in trainings, workshops, or other learning opportunities and apply those learnings to strengthen the team and client work; Contributing to agency thought leadership and strategic insight development (e.g., sharing ideas, trends, or perspectives in brainstorms, team discussions, or internal materials); Supporting agency visibility through external participation when appropriate; Mentoring and helping junior team members through guidance, coaching, and knowledge sharing; Supporting culture initiatives and identifying opportunities to improve team workflows or internal processes; Representing the agency in a positive and professional way and helping share opportunities (e.g., referrals, posting roles, job fairs)

Requirements

• Bachelor’s degree in communication, public relations, journalism, or related field
• 3-4 years of experience in the field of public relations, healthcare-specific experience a plus
• Proficiency in software such as Word, Excel, PowerPoint, Adobe Acrobat, and AI platforms, such as ChatGPT, Gemini, Claude, etc.
• Knowledge of how to use all major social media platforms and an active interest in learning how to implement social media marketing programs
• Meticulous writing and editing skills, including attention to organization, word usage, sentence structure, grammar and punctuation, and conscientious incorporation of copy edits

Benefits

• Benefits: Comprehensive benefits package including health and paid time off