Search Marketing Manager

Rochester, NY (On-site)

$48K/yr – $70K/yrMid Level2+ years expFull time

Posted 6 days ago

Job Summary

Own and grow Google Ads programs for multiple small-business clients, driving measurable performance through campaign setup, optimization, reporting, and client guidance.

  • Own end-to-end campaign lifecycle across Search, Display, Video, and Local Services
  • Analyze data to improve bids, targeting, and landing pages
  • Collaborate with Sales to identify upsell opportunities and support new proposals

Job Description

Responsibilities

  • Building, launching, and managing goal-oriented Google Ads campaigns
  • Continuously optimizing ads, bids, targeting, and landing pages to drive better results
  • Checking tags in Google Tag Manager to ensure accurate tracking and performance reporting
  • Communicating directly with your clients—guiding them through their campaign success
  • Preparing and presenting clear, data-driven performance reports
  • Collaborating with Sales and Account Executives to identify upsell opportunities and support new proposals

Requirements

  • You thrive on data, analysis, and figuring out what makes campaigns perform
  • You’re passionate about helping small businesses succeed in a competitive digital landscape
  • You can manage multiple clients and projects without breaking a sweat
  • You have 1–2+ years of experience in Google Ads (Search, Display, Video, or Local Services)
  • You’re certified in Google Ads—or ready to get certified right away
  • You’re growth-minded and excited by the potential to build your own book of business

Benefits

  • Health, Dental, Vision, 401k, Paid Family Leave, PTO, Basic Life Insurance, Employee Wellness Platform, and more
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CGI Digital

We have begun to rebrand ourselves as CGI Digital. Creating one cohesive brand across all divisions of the company will help unify our mission of taking care of our teammates, taking care of our clients, and taking care of our communities. Our brand promise is simple: We are building a better community. Whether that community is the towns that we work in, the CGI community of employees, or even the community service we've done within our hometowns. At CGI Digital you can count on the fact that we care for our clients. We partner with communities across the country, and help small businesses develop a voice in this digital age. Through video production, website development, SEO management and all things digital, we develop a web presence that helps your business grow and achieve the goals you want to reach. When you see the CGI Digital logo, you can count on the fact that we care for small business, because small business is who we are, building a better community!

Founded in 1988
Rochester, New York, USA
393 employees (98 in marketing)

Salaries

Posted range

$48K/yr – $70K/yr

Taken straight from the job posting.

See all CGI Digital salaries

Marketing Team

Marketing Team Size
80 (20% of company)
Median Career Experience
10 years
Median Tenure
5.6 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
7.1K
Traffic Source Mix
Search
34%
Direct
51.9%
Referral
5.8%
Social
7.1%
Paid
1.1%

Headcount Trend

Current headcount: ~393

Recent News

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Search Marketing Manager

CGI Digital · Rochester, NY · On-site