Responsibilities

• Conduct keyword, topic, and intent research to identify opportunities to drive qualified traffic and engagement
• Develop, write, edit, and optimize scientific and marketing content for web and digital channels
• Apply SEO and AEO best practices to improve content discoverability and performance
• Evaluate existing content to identify duplication, gaps, and optimization opportunities; recommend and implement improvements
• Structure content using clear hierarchies, taxonomy, and internal linking to enhance user experience
• Participate in peer reviews and provide constructive feedback to support content quality and consistency
• Partner with SEO specialists, marketers, and digital teams to support aligned content strategies and initiatives
• Analyze content performance using analytics tools and apply insights to improve results
• Support the adoption of new content workflows, tools, and best practices to drive continuous improvement
• Perform additional duties as assigned

Requirements

• Bachelor's degree required. Biology or a related life sciences field preferred.
• Advanced degree (MS or PhD) in science is preferred
• 3+ years of experience in a life sciences field (e.g., research, R&D, marketing, technical support, or related)
• Experience writing scientific, technical, or marketing content for digital platforms preferred
• Experience working in a matrixed or global organization preferred
• Demonstrated understanding of SEO and emerging AEO principles, with the ability to apply best practices
• Experience using analytics and SEO tools (e.g., Google Search Console, Google Analytics, Adobe Analytics, SEMrush or similar)
• Knowledge of content strategy fundamentals, including information architecture, taxonomy, and user experience
• Comfort using AI-enabled tools to enhance content creation, optimization, and workflow efficiency (no development required)
• Ability to evaluate and refine AI-assisted outputs to ensure scientific accuracy and content quality

Benefits

• A choice of national medical and dental plans, and a national vision plan, including health incentive programs
• Employee assistance and family support programs, including commuter benefits and tuition reimbursement
• At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
• Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
• Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount